What are the benefits of yellow fruit oil citrus tea? a minority fruit under the new tea is …...
On a hot summer day, pretty boys and girls walking down the street will consider whether to line up when they pass by a tea shop, and not many of them stay at home wondering whether to open a yellow or blue app in their phone and put a single cold drink under it.
Careful friends may notice that recent tea brands tend to use minority fruits to make tea, and minority fruits are becoming a new direction for new tea brands.
On March 22nd, Nai Xue's tea posted a new notice on its official Weibo, when the new product was the domineering jade oil orange drink that became popular in its stores and ran out of stock from time to time. Subsequently, the emergence of a number of new tea brands (such as Xi Cha, Coco, etc.) also launched oil orange tea "follow the trend" phenomenon. And everyone's description of the oil orange special drink is inseparable from the words "Shengjin" and "scraping oil".
Shortly after Youkan Special drink became the best-selling drink of new tea brands, the phenomenon of running out of oil oranges appeared, and even Chaoshan, the country of origin rich in oil oranges, had a sharp rise in the price of oil oranges or even out of stock.
According to a report in time Weekly on June 1, 2021, the price increase and shortage of oil oranges began in March this year, and has experienced squeezing, contention and bid-up in many aspects. Oil mandarin has been purchased in large quantities by new tea brands, and the price has soared eightfold from the original 5 yuan per jin to 40 yuan per jin. The local residents of Chaoshan are even more bitter. The fruit that could have been eaten in previous years was suddenly swept away overnight, and even a fruit was hard to get, and even the price was unacceptably high.
In this game of new tea brands, after the next season of oil oranges has been booked, another minority fruit from the south has been targeted. Xi Tea posted a new notice of Huangpi Special drink on its official Weibo on June 24, 2021, saying that "succulent yellow skin fairy dew" will be first launched in Beijing, Shanghai, Guangzhou and Shenzhen on June 25, 2021. The rest of the city will put on the new "succulent yellow skin fairy dew" on June 30.
Also not long after, Huangpi, a fruit originally restricted by Guangdong, became a national circle and once became an "online celebrity", and milk tea shops across the country also launched their own Huangpi special drink.
According to a report in time Weekly on July 2, as soon as the "succulent yellow skin fairy dew" that likes tea is launched, a number of new tea brands have piled up to launch yellowskin tea, and even unknown tea shops on the roadside have also launched advertisements for Huangpi tea. In a number of social platforms, such as Little Red Book, Douyin, Weibo, Douban and so on, there have been many articles and topics about Huangpi tea.
The Baidu index shows that as the "succulent yellow skin fairy dew" of Xi Tea is new in the country, the search index and consultation index related to "yellow skin" have increased significantly since June 30.
Even began to appear in the north to buy wampee for more than 5 times the price to taste fresh. Originally, the south only needed 4 yuan to 8 yuan per jin of fruit, and some northern netizens even mailed it to the north at a high price of 66 yuan for two jin.
With the success of front-row players in the tea industry with a small number of fruits, more and more tea brands follow this path. Recently, Yihe Hall has also launched new teas, involving fruits such as jackfruit and litchi, which all originated in the south.
As it becomes more and more common for a refrigerator not to eat a yellow skin and place an order immediately after a yellow skin tea, the way out for minority fruits has been opened. This year is the oil orange, yellow peel debut, I do not know the next minority fruit will be which one?
Photo Source: Internet
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