How to get the cafe to attract guests? What can coffee shops do to keep repeat customers?

Every break, as long as there is nothing to do, the code clerk is used to sitting in a community cafe near his home for a few hours. Once a friend asked the code clerk, "aren't you tired of it?" You have to go to the last time every week, and you have been drinking the kinds of coffee in the store for several rounds. "

Not tired of duck ~ because the reason that attracts me to go is not just coffee, the most important thing is that the environment of that community store can make code clerks feel relaxed. Just opposite the shop is a kindergarten, every time after school will see the children twittering with their families to share everything today, watching the mood will be inexplicably happy. Although eavesdropping is not good, some interesting stories shared by children will really make people laugh! )

After all, when the children are excited to share, their ears naturally lean over. After being asked this question by a friend, the code clerk also randomly "interviewed" some of his friends and guests who came to the store for coffee: "what attracts you to the cafe that can bring you back?" "will tell me" Hello "and" ByeBye "friend nono's answer, may not be expected by many friends, because people will think that this is not a cafe should say hello? Yes, the code clerk thinks so, too. Nono went on to say, "I thought so at first, but after seeing you two or three times, many cafes think you are a" regular customer "and will stop saying hello.

(just kidding, don't learn) "then I changed to another cafe, and after they saw me several times, they would ask me when I walked in the door: is it still the same today? Then when I leave, I will say that I will come again when I am free. Although these are not hello and byebye, they are also greetings from the shopkeeper to the guests. At the same time, they can better show that a store attaches great importance to the guests. It's not because you're familiar with it, so you can ignore it. " "recommend the right coffee according to my needs," said kai, a guest. He didn't like to go into a coffee shop and ask the barista if he had any recommendations. The barista recommended the higher-priced coffee on the menu without asking the guest's taste. Not only that, the recommended coffee makes sense, but that's not the case when it is finally produced.

"I will go back to a cafe, not because of how delicious the coffee is, but because the baristas can recommend coffee according to the preferences of the guests. At the very least, it is necessary to know the most basic taste of the guest, not just the barista "making up his mind". Some good baristas will also judge my status by the tone of my expression, so as to recommend coffee that suits my current mood. "

"I will not be forced to drink coffee flavor," said kiko, a guest. She has been to many famous cafes for a drink. Baristas always look forward to her and hope that she can drink something. This made her very embarrassed, and even with "this cup of coffee is really good" for feedback, baristas would still want me to say something.

"I am a rookie who has just come into contact with coffee. I can feel the sour taste of coffee. I can feel the sweetness of coffee. I really can't tell the detailed flavor, so I can't drink it either.

I will go back to a coffee shop, and what's more, it allows me to have a cup of coffee without burden and relax myself. If time permits, I hope the barista can teach me how to distinguish the level / flavor of coffee and tell me briefly about the cup of coffee I am tasting and what will come out at different temperatures, which will give me the direction of association. "

(⬆️ WARNING: negative "textbook, study carefully)" there is a proper "sense of distance" between baristas and guests. Barista friend ko said that baristas should keep a proper sense of distance from their guests, even if they are familiar with them. Too many shopkeepers forget each other's "guest" identity after getting acquainted with their customers. I have encountered the product turned over, the answer to me is: "it doesn't matter, we are so familiar, can drink", I have also encountered "ah, you are also a coffee maker, then you can help yourself ~", and then really let me do whatever I want. The question I came here is to try how other people's products are. I will flush them myself. What is the purpose of my coming here?

The cafe that will bring me back is the barista and has the right "sense of distance". Just because the barista and the guest are familiar with each other, they will not be able to forget each other's identity. After all, the other party has to pay for this drink. In many cases, guests will be disgusted with such "familiarity" and are embarrassed to say it, and then they will not go again. It is one thing for customers to ask themselves to rush, and it is another for stores to produce products. They should still have a sense of responsibility for their own products. "

(⬆️ WARNING: negative "textbook, study carefully) due to the limited time, it is impossible to" arrange "all the speeches of the interviewees, but we can feel from these" turning back reasons "that whether as practitioners or consumers, the reason for turning back is not how good the coffee is, but that this cafe can make people feel warm and service. Although there is no standard to generalize the service, there must be the most basic way of hospitality. As long as the other party pays, you should give each other the best product, whether it is an acquaintance or a stranger. So, what attracts you to the cafes that can bring you back? Photo Source: Internet