Tea face announced that it will open a shop in Chongqing in June. After Wuhan, it will be settled in Chongqing.
When it comes to what specialties are there in Changsha, a pleasant tea face is one. People across the country have left their wish on various social platforms that they can open a tea restaurant near their home. Now, the people of Chongqing have ushered in a moment when their dreams come true.
Lu Liang, the founder of the pleasant tea face, said at the FBIF2020 Food and Beverage Innovation Forum that it is not that he does not want to go out, but that he will really die if he goes out. Wenheyou opened a pop-up shop in Shenzhen in April 2021 and finally withdrew from Shenzhen in September. It didn't drink after waiting for three hours at first, and then Wenheyou left high and low.
The tea face of "making a cup of tea with temperature" experienced three waves of shop closures in 2021: the first was temporary shop closures for the Lunar New year; the second was a recurrence of the epidemic at the end of July; and the third was the temporary closure of more than 80 stores, most of which were in Changsha.
However, before the tide of closing the shop, the tea face was still out of Changsha. On December 1, 2020, the first tea shop in Wuhan opened in Wuhan Tiandi. On the first day of opening the shop, there came news such as queuing for 8 hours, running errands for takeout for 100 yuan, and scalpers fried to 150 yuan for a cup. The tea face finally had to say on the official Weibo that the purchase of four cups per person on that day was limited.
This time, the tea face is pleasant to enter the West China market. The official Weibo announced at about 11 am today that Yayanyue will open a store in Chongqing.
According to the content of the message, before the news came out, Tea Beauty had reached an intention with four shopping malls, namely, Raffles, Longhu Times Sky Street, Longhu Chengtian Street and Vientiane City, which also means that the location of Tea Beauty in Chongqing has been decided.
Many amateur lovers from Chongqing expressed their joy.
In addition, the news can also be learned that the tea color Chongqing store will open in June.
According to the nine-party news interview with the tea color brand public relations, Chongqing was chosen because Chongqing is a very big city, and there are opportunities and challenges pursued at this stage in this big city. Moreover, the life and eating habits of the people of Chongqing are similar to those of the people of Changsha.
As for where the next city is, Cha Yan said that it is still under planning, and the possibility of other provinces such as Sichuan Province and Jiangsu Province cannot be ruled out. Before that, the team's ability will be weighed and everyone's opinions will be taken into consideration.
The tea face is happy to reflect on the blind opening of the store before, writing in the article: "taking advantage of this adjustment, we will also make some adjustments to the early store opening strategy." The decisions made by inflation are the same as those in the head, which is really stupid. Close some stores in Changsha that are too dense and unreasonable, and go to the new city light. "
Yesterday's Coffee Workshop article mentioned that the gap between the new tea industry has narrowed, high-end tea brands are no longer hanging high, have cut prices to carve up the mid-market share. High-end market brands began to occupy the terminal market, the original positioning of the mid-market tea face can also have how many opportunities?
It can be seen that the new city with pleasant tea face is also a "spicy" element. When you are in Chongqing, do you begin to boldly imagine that you can eat spicy hot pot and drink a pleasant Bashi life after June?
Photo source: official account of Chayan Yuele and official Weibo, Internet
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