Starbucks China responded to the Shanghai Consumer Protection Commission: the statement of "cutting orders" is not true.

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On Nov. 23, several netizens reported on social platforms and media that they had successfully snapped up a 0.01 yuan "fragrant white cup double cup coupon" on the official Douyin account of Starbucks. But then received the message that the issuance of the coupon failed, and the order platform also carried out an automatic refund.

According to other media reports, the link to the event was removed from the shelves and more than 900,000 orders were sold. Currently, viewed on the official Douyin account of Starbucks, the "Furey White double Cup coupon" has been changed to 61 yuan.

For such a successful rush to buy coupons on the grounds of failure, and automatic refund behavior, netizens have "fried pot", directly said that if you can't afford to play, do not engage in activities, it is not atmospheric at all! The degree of discussion also pushed the topic into the top five of the most searched list.

That night, Starbucks China responded to the incident, saying that the company had mistakenly activated an internal test link that morning, had completed the revision of the system settings and initiated an automatic refund, and notified customers by text message and apologized.

But the apology to Starbucks did not quell public opinion. Netizens think that if it is an internal problem, consumers should not pay the bill. Some netizens said that some early purchases have been exchanged, why the latter purchases can only be automatically refunded on the grounds of internal problems? Subsequently, the direction of discussion has also changed from Starbucks' automatic refund and non-convertibility to the fact that some people have been successfully exchanged, which is unfair to others who have been automatically refunded. Many netizens also said that they had lodged a complaint against the company in 12315 for the following reasons:

On November 28, the Shanghai Consumer Protection Commission communicated with Starbucks China about the dispute that Starbucks was questioned about the non-conversion of two cups of coffee for one penny and zero-cost customer access.

Douyin China told the Shanghai Consumer Protection Commission that the so-called Starbucks "cut the order" is not true. On Nov. 23, Starbucks bought two fragrant white cups by mistake on behalf of the operator. More than 10, 000 Starbucks orders have been sold, and consumers can pay with the exchange code. There are still more than 900,000 orders that have not been closed, and there is no problem of lodging orders. At the same time, Starbucks' event does not require attention to Douyin or membership, so it does not involve the issue of "free customer access". Netizens said that their order has indeed been paid successfully, so it is equal to the success of the transaction. However, the SMS notification received did initiate an automatic refund on the grounds that the code failed. How can that be regarded as an unclosed deal?

Regarding this matter, a lawyer said that Starbucks' internal operation problems should not affect its corresponding responsibilities and obligations to consumers. After consumers successfully paid 0.01 yuan for coffee coupons, customers signed a corresponding contract with Starbucks. Therefore, whatever the reason, Starbucks should fulfill its obligations in accordance with the contract. Its announcement that it canceled the contract without authorization was an obvious breach of contract. For this matter, the Shanghai Consumer Protection Commission has not made an investigation response. Photo Source: Internet

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