The oversold order was refunded, and Manner was called "hunger marketing" again.

This morning, a number of workers posted on the Internet to complain about Manner, their order in Mini Program clearly shows the success of payment, but was canceled for no reason, feel very baffled.

The story started two days ago, when the official Manner account released the latest joint news that it will work with Pudong gallery to launch an activity to buy two new cups of coffee and get a joint canvas bag for "female knights", and the benefit is limited to today. As a result, "Zhou Bian Xia" set the alarm clock for this morning last night and made first-hand preparations for "snatching the bag".

It is known that individual stores in Manner open at 07:30, and some early bird players directly pinched the payment at 07:31, indicating that they rushed to the store immediately after the order payment was completed, only to be told by the clerk that the order had not been successfully placed and the canvas bags had been sold out. When taking out the payment voucher, the shop assistant said that it was a system problem and should call the headquarters to deal with it. Anyway, the order has been cancelled.

"payment successful-refunded-sold out", "good news: got it!" The bad news: the order has been refunded. "netizens who failed to grab the bag described their ups and downs in this way.

In addition to the "activists" who can't get up early in the morning, another wave of workers are guarding the nearest store with gifts. The order will be placed at Mini Program at 10:00 business time. After the robbery, some netizens also specially called the barista of the store, hoping to keep the gift for him to pick it up, and the other side also said that there was no problem. As a result, the person was told that the gift had been delivered before he arrived at the store, and the order was also automatically returned.

It is understood that the poster of the Manner event shows that the stock of joint canvas bags is only 10, 000, and the number is limited. In other words, stores across the country have only a few stocks, and you can only get them on a first-come-first-served basis. For the joint canvas bag inventory situation, a netizen said that an Manner employee told himself that each store only has 10, including 5 online and 5 offline, and the inventory shown on Mini Program is subject to the stores.

When the actual order is ordered, due to the limited number of gifts, if everyone issues the order at the same time, the system will confirm the order according to the first payment, and the rest will be refunded directly. However, if the inventory settings of individual stores do not match the actual remaining quantity, even if all the canvas bags have been given out, the set meal with free gifts on the Mini Program system will still be displayed for sale. When it is said that there is no stock until the money is paid, the order will be returned automatically, or when you arrive at the scene to tell you that there is no oversold package, let the operation be cancelled on your own.

In response, some people on social platforms have complained that the arrangement of Manner is outrageous and the experience of placing orders is really bad. Since it has been publicized in advance that the event will give away gifts, you should make adequate inventory preparations instead of letting people pay up and happily think that they have successfully placed an order and turn around and say that they are out of stock.

"this wave of hunger marketing in Manner has gone a little too far", "this wave of co-signature is too popular", "if the brand can't afford it, don't engage in activities?", "whose joint gifts will be gone at 07:30!"... as for who this "difficult to grab" canvas bag was sold to, some netizens said in the comment area, "it was all put on a second-hand platform and sold at a high price."

Looking back on the joint promotions in recent years, this is not the first time that Manner has been "scolded" for having too few gifts in stock, and now it has been branded as "hunger marketing" because of the problem of "automatic refund of orders by the system", which has greatly undermined the favor of many fans. It seems that there is obviously a long way to go for Manner to have a place on today's coffee track.

Picture from: Internet

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