Why do you seldom drink Harald's beans now?

Hara, as one of the three major producing areas in Ethiopia, its beans do not appear in coffee shop menus as frequently as those in the other two producing areas (Sidamo and Yega). Even, it is difficult to find it in the online mall? This is the most common question raised by many friends when they are aware of the status of Hara.

Why is Hara called one of the three major producing areas? let's first give the camera to Yemen, where coffee is spread to the world! It has a port city on the other side of Hara-Port Mocha. In the hundreds of years since the beginning of the 15th century, coffee beans from all places had to be concentrated in the port of Mocha, where they were exported across the Red Sea to all parts of the world because of the lack of traffic. It can be said that the port of Mocha was the hub of the coffee world at that time!

The first batch of coffee beans shipped from the port of Mocha are loved by Europeans because of their strong chocolate flavor. However, because the coffee beans exported will be used to prove that they are shipped from Mocha, the sacks are specially printed with the word Mocha as proof. Then, people began to call coffee beans marked with mocha as "mocha coffee".

Yemen also began to grow coffee beans, they planted coffee in low rainfall, the environment is not very favorable, which is a very difficult and harsh environment for the survival of Arabica species, but there is no way, the environment in Yemen is like this! On the other hand, they used a relatively rough sun treatment of the coffee and spread the beans anywhere to dry at will.

But it is this unique geography and rough handling that gives birth to the "mocha coffee" of the world of fame. The long-term sun fermentation gives it a hint of fruity aroma and the fermented taste of red wine! With the end of deep baking, the coffee beans have a strong chocolate flavor, which can be said to be really full of wild flavor! Then people found out! The coffee grown by the opposite Hara is the same as in Yemen, with a similar coffee flavor!?

Hara's beans not only have a mellow chocolate flavor, but also have the sweet blueberry, red wine fermentation, it can be said that it is also full of wild flavor! This is because the planting conditions, climate, environment and treatment methods of the two places are almost the same! As a result, Harald's coffee beans have also been given the title of Ethiopian mocha. The first chocolate flavor that people outside Africa come into contact with is Yemeni coffee transported by Mocha, but Yemeni beans, planting techniques, or processing techniques all come from Harald on the other side! This made Harald beans, which are extremely similar, quickly become famous and their sales increased greatly. There are even rumors that the first beans shipped by Mocha are Hara's beans! And people will pack Hara's beans into mochas and sell them at high prices! Hara, with both fame and fortune, has become one of the three major producing areas in Ethiopia!

Hara's sacks are also very distinctive, because they all have a horse printed on them as proof of Harald's producing area. In those days, the traffic was not developed, and most goods could only be transported through horse-drawn carriages. therefore, the high-quality thoroughbred horses were the "best" that the Ethiopian people wanted at that time, and printed the high-quality horses on the sacks. It symbolizes that Hara coffee is the quality product of the target!

Why is it so rare to see haala coffee now? In the beginning, all of Hara's producing areas were located in Hararghe province in the eastern highlands of Ethiopia, which was quite a large province for Ethiopia at that time! Even bigger than Sidamo, not to mention the output! However, after the revision of the administrative district of Ethiopia, most of the production areas were allocated to Oromi, while Haralay province was cancelled and replaced by Harari, which revolves around Harald. The reduction in production areas has halved production. But this is not enough to be the reason why it seldom appears!

The real reason why it is seldom seen is that its quality is not proportional to the high price! Traders in Hara are strong and feel that their own sun treatment is the best treatment, so their beans refuse to intervene in other novel treatments. Hara's sun always makes most beans mildew and deteriorate in the process, resulting in lower quality! After a series of troubles, Haradou only produced a small part of the high-quality beans, but they were booked away early! The remaining beans are either of poor cleanliness or of poor quality. And due to traffic inconvenience, the remaining beans have experienced a long transportation, complicated export process, the quality has been flying decline!

As a result, the beans tested in the cup at the venue and the beans bought are two different things, which deters many raw bean merchants, and people turn to coffee beans in other Egyptian producing areas with diversified processing methods and outstanding flavor. Today, although we can find high-quality Hara in a small number of coffee stalls, such a number is a bit out of place for it, which is famous for one of the three major producing areas.

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