Lucky launched a series of iced espresso coffee, but netizens 'comments were not as good as Starbucks!!

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Once upon a time, "shaking coffee" was a joke that we practitioners used to make fun of our work, but now, this stem has become an indispensable part of all lucky stores, and the sherk cup has also become a nightmare for the whole staff.

Today, Lucky released the second joint event with "Black Myth: Wukong" to add new members to the ice shake series, namely, raw coconut ice shake concentrate, beer ice shake concentrate and oat ice shake concentrate.

This also means that following the recent milk tea series "Light Jasmine", Ruixing's coffee category has also officially joined the "Shaker era", and it is estimated that the snow cup in the hands of employees will not be able to put down for a while. Although Lucky's new ice shake series is not as popular as the previous feedback, it has attracted many netizens to place orders for taste under the dual temptation of new products and buyer shows.

The brand mentioned in the promotion that this is a new product that shake produces rich and gradual foam groups by shaking with ice cubes in the concentrate. In other words, as long as these coffees are made, they should be shaken vigorously with a sherk cup in principle, which is said to have reached at least 8 times, otherwise they will not meet the production standards.

In this way, with the cue that everyone huddled together to issue orders, various stores also sounded the sound of throwing ice cubes, and the staff shook the coffee and milk tea vigorously. Even netizens who went to Ruixing to fetch coffee early in the morning could feel that there was no love on the clerk across the counter, saying, "it's not easy."

In fact, lucky this ice shake series is not the first time to appear, the brand as early as two months ago in Guangzhou and Shenzhen has implemented a new limit. Due to the fact that Ruixing's limited products at that time almost coincided with Starbucks'"Ice shock concentrate series" in terms of name, composition, and coffee production steps, plus a uniform discount price of 9.9 yuan, it was once ridiculed by netizens as "Starbucks inexpensive version."

Today, two months later, perhaps seeing everyone's feedback, Ruixing's operation team is also interested in changing the name of the product that will be put on the national shelves from "ice shock concentration" to "ice shake concentration". In addition, the taste has also been updated to remove vanilla flavor and add oatmeal milk and beer flavor.

It is precisely because Starbucks'"Ice shock concentrate series" has been active on the market for two years since its launch, and has gained a lot of loyal fans in taste, but it is really difficult for Starbucks to become a daily ration for most workers at a large price. So when Ruixing officially announced today, many netizens said that "finally found the Starbucks ice shock condensed flat", want to quickly order a cup to try.

Unfortunately, after some comparison, not only do we not think that Lucky's "Ice Shake concentrate Series" can replace Starbucks' classic, netizens who have tasted both of them also agree that as the best-selling style, "Ice Shake Coconut concentrate" is not as good as Ruixing's original raw coconut latte.

As a group of Bing Zhen concentrated fans, I thought I could finally find the "Starbucks parity" this time, but judging from everyone's "sharp comments" on the social platform, this does not seem to be the case.

"good news: drink! bad news: not as good as a certain star." , "my evaluation is not as good as Starbucks, and it is not as good as raw coconut latte,"not a little bit different from Star Dad's ice shock concentration", "this round 🌟 Dad won", "as Starbucks sea salt caramel ice shock concentrate enthusiasts, lucky this cup is still not as good as Starbucks'."

Picture from: Internet

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