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If you want it, just get it directly?! Is Starbucks Red Cup no longer popular?

Published: 2026-01-15 Author:

Last Updated: 2026/01/15, ▲ Click to pay attention| Daily Boutique Coffee Culture Magazine Coffee Workshop As soon as Halloween passes, Starbucks fans begin to look forward to the brand's unique year-end atmosphere item "Starbucks Red Cup." Since its launch in 1997, this festive red cup with Christmas elements has arrived in November every year as scheduled, serving as a warm drink in winter.

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As soon as Halloween is over, Starbucks fans begin to look forward to Starbucks Red Cup, a unique year-end atmosphere item of the brand. This holiday red cup with Christmas elements has arrived every November since it was launched in 1997, putting on a unique new layer of warm drinks in winter.

For the majority of users, Starbucks' holiday red cup is like an agreement between them and the brand. They will go to the store early on Guan Xuan's "Red cup day" to buy a coffee drink and receive the gift given back to the user.

However, in the eyes of Starbucks workers, the annual Red Cup Day is not a happy day. As Red Cup Day approaches the Thanksgiving holiday and because of low access barriers, it is basically one of Starbucks' most ordered days of the year, they said.

So on last year's Red Cup Day, Starbucks workers who were under pressure to work chose to go on strike to speak for themselves. Fortunately, the Red Cup Rebellion (Red Cup Rebelion) did not happen again this year, and consumers in North America will still be able to receive their favorite holiday red cups as before.

Through official publicity channels, the rules of this year's event are much the same as in previous years, and consumers only need to buy designated drinks to get free holiday red cups printed with the brand logo. Customers who place orders early to buy designated drinks naturally become the first batch of "crab eaters". After getting them, they quickly take photos and share.

However, one user who received the long-awaited Starbucks red cup said that shortly after she bought two prepared drinks in accordance with official rules, the staff in the store suddenly held a large box and put it in front of the bar. Tell consumers who want to pick up the red cup to pick it up.

What made her feel even more speechless was that the staff saw that there was something left in the box and handed it out for free next to the table, so that the user took an extra red cup from the clerk. The operation really made the Starbucks fan joke that he "regretted coming early", joking that if he arrived 10 minutes late, he could "buy Starbucks wool" without spending a penny.

Interestingly, some stores can't wait to get rid of the hoarded holiday red cups and give them away to guests free of charge, regardless of the rules of the event. Some stores are "too strict", even if users buy one more drink, they can't get another limited red cup, so that the guests who follow other people's strategies to get the cup will be disappointed.

A group of North American users said bluntly that Starbucks employees' failure to distribute limited red cups in accordance with the rules will not only confuse fans, but also make some people who want to receive red cups miss out on their loved ones. They say Starbucks officials should make clear the rules so that the annual free event can ensure that it should be fair and give participants a better sense of experience.

Domestic users on the other side of the ocean agree with this, thinking that Starbucks' Red Cup activities should be "flat" around the world, and since they can be distributed to North American fans free of charge, they should also be treated equally. the baking price of 24.9 is given to domestic consumers who have supported the brand for many years.

Picture from: Internet

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