Empty joy! Not giving any Nai Xue co-branded paper bags?
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Recently, Nai Xue announced a second joint name with the Japanese animation "Magic Card Young Girl Sakura" to launch a series of new products and a series of limited perimeter, attracting fans to buy.
According to official publicity, the joint signature includes theme cups, packing bags, acrylic brands, insulation cups, etc., among which four bags can be obtained free of charge after purchasing designated drinks, so many fans want to spend the least money to collect all kinds of bags.
According to feedback on social platforms, many people say that when they pick up a meal at a restaurant, after communicating with some understanding employees, they have the opportunity to get a few more paper bags while buying only one designated drink. Many netizens even encouraged the surrounding parties to use "one initiative in exchange for their own luck", allowing them to take the initiative to ask the shop assistant for limited paper bags after buying drinks.
However, one netizen went to the nearby Nai Xue store bravely after seeing other people's "strategy". He didn't want to take the initiative and didn't get the paper bag he wanted.
The netizen said that after buying a joint drink, he only got the most common single-cup plastic bag, and asked the clerk and was told that there were no paper bags in the store. In response to this, the customer felt helplessly that "he spent 30 yuan on two bags," and thought that he spent money on drinks for the joint event, but the store could not even meet the most basic limited paper bags, which was really disappointing. He called "Nai Xue refunds the money."
Customers who encountered similar experiences also left messages in the comments section, "I ordered takeout, not to mention no bag, not even a theme cup." I only got a plastic bag after giving a bad comment, "I only got a plastic bag", "I spent more than a hundred yuan without a bag", "I didn't even mix a cup for 30 yuan".
Chain brands often co-sign with some of the current hot IP, will be on the shelves limited materials, in order to attract fans. And most people also admit that when they place an order for a joint package, they pay special attention to whether their consumption can get the joint peripheral and activity experience they should have.
Many people say that because what they want most is limited materials, when placing orders through channels such as Mini Program, they will pay attention to see if the use of theme cups, joint stickers, and so on are mentioned on the interface. some people are even worried that employees will leave out certain materials because they are busy, so they specially write down a note or two.
But in fact, there is no uniform standard for the implementation of the rules of activities in the stores of Nai Xue. Some stores put joint-name paper bags within the reach of customers and allow fans to collect them, while others set their own rules, which only specify materials for consumers who buy offline, or stipulate the amount of free perimeter that customers can receive each time.
All kinds of chaos often lead users to lament "death from drought and death from waterlogging". Some people can get a full set of restrictions by just buying a drink, while others spend dozens of them with nothing at all. They said that stores should have enough materials during the limited event so that fans who place orders for gifts can have a good event experience.
If the materials have been exhausted, the store should remove the related products from the shelves in time. After all, fans who buy money to return pearls do not want to spend money on the joint event, but only get an empty joy.
Picture from: Xiao Hong Shu
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