Lucky will launch Meituan to make a good meal?! Workers: Please let go
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click on the attention| Daily Boutique Coffee Culture Magazine Coffee Workshop
Recently, a rumor that "Lucky is going to make a good meal" has been circulated on social platforms, causing panic and restlessness among Lucky employees.
It is reported that "good meal" is a business of Meituan takeout. Users can randomly order orders with strangers to buy products lower than the market price, such as milk tea with a price of single digits, a dozen yuan. Box lunch, etc. Because of this,"Make a good meal" has been ridiculed by many netizens as "the best meal in the Meituan world" and is the first choice for many takeout users who pursue cost-effective results.
Now it is rumored online that Ruixing will join the ranks of "good rice" merchants, which means that the originally affordable 9 yuan 9 coffee is likely to be reduced in price, which is undoubtedly good news for the majority of coffee consumers. Many netizens who heard the news couldn't wait to ask Luckin workers across the country, concerned about when the brand will enter the "Good Food", what price users will buy a Luckin drink, and whether quality control will change after the launch of lower-priced drinks.
However, regarding this gossip, Ruixing workers have different opinions. The person who just learned the news was confused and admitted that his store had not received the relevant operation notice and believed that the online news was not credible. However, some people also posted screenshots of group chats they received not long ago, saying that Luckin stores in some cities will start trial operations. This news is not without foundation.
Among them, a migrant worker in Xiamen, where Ruixing's headquarters is located, revealed that the brand seems to have quietly settled in Meituan's "Good Food" half a month ago, and the price of drinks has indeed been lowered compared with the usual price. However,"Good Food" provides consumers with fewer product options. Currently, there are only a few regular drinks such as standard American and Panda Meteorite Latte. Later, the official may add other hot-selling products as appropriate.
More affordable beverage prices will naturally attract local consumers to place orders. According to Xiamen Ruixing workers, since the brand settled in "Good Meal", orders from some stores have increased significantly. Coupled with the large number of orders from takeout platforms, some stores have increased from the original two or three hundred cups per day to seven or eight hundred cups, and product sales have increased visibly.
However, although the store sells more drinks due to the brand's continuous adjustment of the delivery operation model, Ruixing workers report that their store is still understaffed. They said that once the store exploded due to platform promotions, they would not be able to get off work normally that day and could only reluctantly work overtime in the store voluntarily."Who knows! We close at nine o'clock and work until past eleven o'clock."" We just added 2 hours for free yesterday "," We close at ten o'clock and don't get off until 1 o'clock in the morning."
Therefore, when they heard that Luckin would fully launch "Good Meal Cooking" in the future and might also join the recent popular "Takeout 0-Yuan Purchase" event, many Luckin employees looked troubled and worried that they would be ordered to take out food at a certain moment. The surge in orders collapsed. Some people bluntly said that their scalps tingled when they heard the prompt sound of takeout orders, kneeling and begging the brand not to add more untold takeout orders for them.
Picture from: Xiaohongshu
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