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Starbucks sets up its first coffee shop in China

Published: 2026-02-22 Author: World Gafei

Last Updated: 2026/02/22, Recently, Starbucks, a global coffee chain that has been in the Chinese market for 14 years, opened China's first master coffee shop in Beijing. This is also Starbucks' 100th store in Beijing. The reporter learned that the most prominent feature of the shop is that it is all made up of coffee masters to form store partners (that is, staff). According to the relevant Starbucks official, in order to become a coffee master at Starbucks, you must first become a coffee master.

Recently, Starbucks, a global coffee chain that has been in the Chinese market for 14 years, opened China's first master coffee shop in Beijing. This is also Starbucks' 100th store in Beijing.

The reporter learned that the most prominent feature of the shop is that it is all made up of coffee masters to form store partners (that is, staff). According to a Starbucks official, in order to become a coffee master at Starbucks, you must first undergo comprehensive training and rigorous examinations, while shouldering the important practice of the last 10 feet of the coffee journey, that is, how to make a perfect cup of espresso. how to taste coffee, share coffee culture, and stimulate emotional connection between people. After passing the first certification, we must continue to practice and reassess regularly in order to continue the honorary title of "coffee master". "in this store, Starbucks coffee masters will not only control the full manual coffee machine very accurately, but also adopt the unique funnel hand coffee making method and latte drawing technique, allowing customers to individually select and make the coffee they want." The head of the company said.

(responsible Editor: Leo)