Five experiences of a coffee man who has gone through numerous detours

For a long time, I have seen the opening stories and experiences shared by many coffee people. The Internet is almost everywhere to find it. But it is more empty than real, and a lot of it is some big and empty nonsense. So I decided to truly sum up some of the experience accumulated over the past few years, strictly speaking, it is not any experience, can only be said to be a summary of the experience along the way. I hope it will be of some help to the friends who want to open a coffee shop. It mainly includes the following points:

First, choose a good address

To choose a quiet place for a cafe, leisure places with good environment, good scenery and convenient transportation, such as parks, lakes and seaside, are the best places. At first, I used a small method: imagine that there is a coffee shop in the place I like, and see if I want to go there. If you want to go, it's suitable for you. If you don't want to go, just PASS.

Second, only by "persistence" can we succeed.

In the first month or two of the store, there were few customers. I was nervous and wondered if I wanted to sell some light meals to change the situation, so I began to change, and since then many of my former regulars have stopped coming. I think that's why regular customers don't come.

III. Financial planning must be made.

In order to build the coffee shop of my dreams, I spent a lot of thought on decoration and design, and of course spent a lot of Money. Later, I added equipment, tables and chairs to the store, which almost exceeded the original budget. As a result, there was not enough working capital to do backup, and there was no business after opening the shop. In fact, the decoration cost is the largest expansion in the budget, how much money to do how much, do not exceed the budget, otherwise the late pressure is very great.

4. Make a good cup of coffee

Making a good cup of coffee is the most basic requirement for opening a coffee shop, and it is also the first key to quality assurance, but to make a good cup of coffee cannot be achieved with good ingredients, the most important thing is to make it with your heart. Of course, the price is also very important, good quality and low price can get a good reputation of the guests.

Fifth, we must grasp the curiosity of customers.

Seizing customers is the key to long-term business. At the beginning, I made a new coffee list every week, not for anything else, just to keep the curiosity of customers and let them see my intentions. Later, there were more kinds of coffee and desserts in the store, and I didn't have time to make a coffee list. In order to keep this habit, I decided to switch to simple dim sum. That is, can be changed at any time, but also can design their own electronic recipes.

When the above five big questions are done, you will open a good coffee shop. If you want to ask me how much money I can make, it depends on the local market. In short, the key is to do your own thing well first. If you find it helpful, if you want to help repost, you can also communicate with each other.

Source: China Coffee Network

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