Extend the coffee industry chain Lishen Cafe Haikou Haidian Island Store opens
On April 15, Lishen Cafe Haidian Island opened ceremoniously, attracting a large number of local coffee lovers to experience. Its elegant environment, special coffee drinks and delicious Chinese and Western food were well received by many guests.
As the leading brand of coffee in Hainan, Lishen Coffee has created and has been committed to the deep processing industry of coffee. A series of instant coffee products are marketed all over the country, and created the national well-known brand "Lishen Coffee". However, in order to build a world-famous coffee brand and learn from the advanced experience and model of famous enterprises such as UCC and Starbucks in Japan, it is an inevitable choice to shape a horizontal industrial chain. Chain coffee catering will not only contribute to the realization of this goal, but also play a great role in promoting the cultural dissemination and brand promotion of Lishen coffee.
In this context, Lishen Coffee Restaurant Management Co., Ltd. was established in 2011. With the management experience of Binhe Road, a mature Lishen Coffee Shop, its second store, Haijie Hospital, was put into operation last year. The new upgrade of the image and the opening of the eye-catching Haidian Island store marks another important step for Lishen in the field of coffee and catering chain operation.
The person in charge of Lishen Coffee Catering Management Company said that the company plans to develop about 20 direct camps and join chain stores in the province within 3 years, enter the first camp of Hainan coffee catering, and gradually expand outside the island with the simultaneous development of Lishen brand.
(responsible Editor: Leo)
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Starbucks China has grown by more than 20% compared with same-store sales for seven consecutive quarters.
On April 27, Beijing time, Starbucks released its Q2 quarterly report for fiscal 2012: revenue increased 15% year-on-year to US $3.2 billion, net profit increased 18% year-on-year to 309.9 million, and plans to open 1000 new stores around the world. the following is the company's operations in China / Asia-Pacific: 1. Revenue in China / Asia-Pacific increased by 32% to $174.6 million, higher than the global average revenue growth rate of 15%.
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Haikou spends 149 million yuan to build coffee garden
Business News (Reporter Wang Hui) Business Daily reporter learned from Haikou Longhua District Government yesterday that in order to promote the construction of Hainan Tourism Island, Hainan Jiulongquan Industrial Co., Ltd. plans to build Hainan Shangdao Shuidu Coffee Garden in the old village of Xinpo Town, Longhua District. The project covers an area of 170mu, with a total investment of 149 million yuan. If you don't go to the island in the future, you can taste all the world-famous coffee. According to the introduction, the construction of this project will be mentioned.
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