There are four tips for coffee franchise operation to teach you to retain customers.

With the continuous development of coffee culture, more and more coffee franchisees appear in our field of vision, so in many coffee shops, can every one do a prosperous business? The answer is no. The brands, food and atmosphere of each coffee shop are different. If you want to retain customers, you have to work hard in the business!

In the current service homogenization is serious today, to establish their own distinct banner, unique brand is becoming more and more important. Through the experience problems encountered in the process of joining its own brand, CAFEE PASCUCCI has extracted four secrets that can make the coffee shop business prosperous.

First, moving with "reason"

Coffee shop to provide customers with unique flavor products, the development of different warm, interesting business practices, warm and comfortable environment coupled with fragrant and pure delicious food is the best "reason" for guests to turn around. Coffee shop is a favorite leisure place for people with petty bourgeoisie atmosphere, so it must be comprehensive and open up a new trail in characteristic management. For example, CAFEE PASCUCCI (Paskucci) focuses on expressing fashionable coffee culture and healthy and reasonable consumption concept, exquisite and fashionable decoration, considerate and considerate service, excellent coffee quality and affordable price, which has become the only magic weapon of CAFEE PASCUCCI (Paskucci).

Second, treat others with "affection"

If you want to create a warm small environment and eye-catching environment of the coffee shop, it is necessary to highlight the "affection" flavor of the coffee shop people. Some coffee shop owners believe that the construction of the environment only refers to all kinds of promotional activities or advertising bombardment, but it is not. Establish a warm environment full of human feelings in the coffee shop, carefully design and decorate the coffee shop, and carefully build every small detail in the shop, so that customers can find small surprises in the store from time to time and really feel at home. More conducive to the cultivation of customer loyalty.

Third, tempting with "beauty"

Many brands will adopt an implicit and "beautiful" way to convey their core values. In fact, when promoting the brand image, we should start from the unique culture of coffee, and then arouse the curiosity and attention of consumers.

Fourth, benefit others with "benefit"

To open a coffee shop, the sales promotion method should be different and thoughtful, so that the guests can have "profit". Is to engage in promotional activities, with red packets, vouchers and other concessions to customers real benefits, in order to attract the attention of the public, to achieve better results.