Coffee experience shop
The second coffee experience shop of Aili Manor opened in Chuangji Shangcheng, the largest urban complex in Pu'er. This is also the second coffee experience store opened by Aili Group in Pu'er, the coffee capital of China. It took only more than half a year after the opening of the first coffee experience shop in the country. Now grinding freshly brewed coffee, coffee drinks + coffee products, this is the unique model of Aiyi experience store.
As a joint venture partner of Starbucks in China, in addition to bringing the best Yunnan small-grain coffee to the world with the help of Starbucks technology and support, Aiyi Group has also stepped up its efforts to enter the domestic market in the past two years. Not only power e-commerce, but also borrow e-commerce platforms such as Tmall, No.1 store, JD.com and Amazon to form an e-commerce pattern in the five central cities of Kunming, Beijing, Shanghai, Hangzhou and Wuhan, and build modern logistics warehouses in these five cities. to ensure the rapid supply and demand of roasted coffee beans, roasted coffee powder and new coffee earbags for the southwest market, North China market, East China market and South China market.
In terms of market expansion and product experience of offline channels, Aiyi Manor Coffee experience Store, on the basis of retaining the original middle and high-end market, opened up a mass market route, attached to department stores, commercial centers, supermarkets and other places. Coffee bar + product display + coffee culture display mode, with the combination of drinks and products, sell coffee drinks through the coffee bar in the store to promote coffee culture. Guide consumers to drink coffee lifestyle. After the successful trial of Chuangji Coffee experience Store, Aiyi will further promote this model to Yunnan and then to other cities across the country.
Visitors to Pu'er in Yunnan, as well as local people, can not only enjoy the elegant demeanor of Pu'er, the largest coffee trade center in China, which has the largest coffee planting area and output, and the largest coffee trade center in China. You can also feel the coffee culture experience of Aichang Manor "from planting to baking, from seed to cup".
At the same time, Aigou Group gives full play to its own advantages, combines coffee with catering, and enters Aigou Coffee Bar on the basis of Aiguo Manor self-service Hot Pot chain, so that customers who taste Aigui beef can also drink Aiguo Coffee.
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