A small boat for starting a business, lifting anchor from the "cafe"

Hero startup team.

Zhejiang University Science and Technology Park has incubated a number of science and technology enterprises, injecting new momentum into Zhejiang's economy.

In Silicon Valley in the United States, there are many well-known technology companies were born in the garage, so there is a "garage culture". In China, what corresponds to the American "garage culture" is the "coffee shop culture" of many entrepreneurial parks.

Every Wednesday, on the second floor of Building B of the Science and Technology Park of Zhejiang University, a small house of dozens of square meters is always crowded with people: entrepreneurial mentors are talking about business management, and a group of young people who have just stepped into the entrepreneurial threshold start to collide with creative sparks when they hear their fascination. Since 2009, Zhejiang University Science and Technology Park has held more than 300 business exchange sessions in the Entrepreneurship Cafe. Two white stone pillars are now covered with pictures of entrepreneurs starting from the cafe. Some of them founded Internet companies with a final valuation of 2.9 billion yuan, and some, as entrepreneurial teams of college students, won gold medals in international competitions.

About the entrepreneurial story of the Science and Technology Park of Zhejiang University, let's start with the Entrepreneurship Cafe.

Creators gather for relay innovation

Two floors up from the Entrepreneurship Cafe in the Science and Technology Park is the office of Zhejiang Dragon Wolf Network Technology Co., Ltd., which is considered a blessed place by the people in the Science and Technology Park of Zhejiang University: Hangzhou Zhe Xin Information Technology Co., Ltd., which was acquired by 2.9 billion yuan. Wang Jian, general manager of Zhe Xin, said that we should give up the best place in fengshui to "dragons and wolves."

A few days ago, the reporter walked into the "Dragon Wolf" office and saw that there were four rows of desks in dozens of square meters of space, with founder Gong Yang Yijie bending over the inside-he was burying himself in revising the game "Prince Hedgehog" developed by the team. this is the company's first product to be launched soon.

"ask me and answer. I'm still a little confused." Dark color T-shirt, nearly 1.8 meters tall, a pair of eyes twinkling with wisdom behind high myopic lenses. Gong Yang Yijie looks very much like the engineering men who love to drill in the laboratory in colleges and universities. He previously worked in art and e-commerce, and later worked in several mobile game companies in Hangzhou. His last job was in R & D management of mobile games.

In 2014, Gong Yang Yijie quit his job again. This time, I was encouraged by a group of friends.

These buddies are the founders of Zhe Xin. At that time, although Gong Yang Yijie was determined to continue to play games, years of experience told him that it was so difficult for him to start a game that he had to give up. "then Wang Jian said that they supported me in playing games and were ready to invest. I know they took me as a bet. "

In the Science and Technology Park of Zhejiang University, Zhe Xin is regarded as an idol by entrepreneurs. Over the past five years, Zhe Xin has gone from an investment of one million yuan to a valuation of 2.9 billion yuan, and finally moved out of the park to set up its own business. Now, Zhe Xin is back, and its identity has become an investor.

Why does "Zhe Xin" invest in "Dragon Wolf"? Shao Mingguo, deputy director of the Science and Technology Park Management Committee of Zhejiang University, replied that Zhe Xin's excellent distribution ability makes it an escort for technology-driven enterprises in boudoir. Zhe Xin is responsible for the operation and market, telling Dragon Wolf when to go online, which channels to go online, when it is suitable for advertising, and how to change it when the effect is not good. Dragon Wolf is mainly responsible for R & D and improving the products. Only with comprehensive capabilities such as core technology and business model, can college student entrepreneurs gain a firm foothold in the market segment and gradually become a leader in the industry.

In September 2014, Gong Yang Yijie officially entered the Science and Technology Park of Zhejiang University with "Dragon Wolf" and began nearly a year of team building work.

"although the team is now only 15 people, the team formation did not come to an end until April 2015. The composition of the R & D team is different from the industrial workers on the assembly line. I need to see the employees' understanding of the industry, as well as the comprehensive ability of communication, expression, technology and so on. " 'what they do is an independent game with no reference, 'Mr. Gong said.' employees are required to agree on the product in order to concentrate firepower, 'Mr. Gong said.

In Gong Yang Yijie's mobile photo albums, there are almost all pictures of art paintings and game characters. "although neither of the two products we are working on is online yet, I think we should first make the content textured in order to be competitive," he said. "

Stepping out of the door of Hangzhou Jida testing Technology Co., Ltd., you can see the bright but not dazzling glass roof.

Surrounded by offices, there are corridors in the middle, and the glass roof is designed to allow each room to enjoy the sun as soon as it opens the door. This intention reminds the reporter of a sentence seen by the Science and Technology Park Management Committee of Zhejiang University: "I am responsible for sunshine, rain and dew, and you are responsible for thriving."

Less than 50 meters from the "big" office is the Entrepreneurship Cafe. In his spare time, Wen Yangming, the manager of Yida, will sit quietly on the seat of the cafe. When the reporter saw him, he handed over a business card, looking a little nervous.

"in February this year, I resigned from Merck in Germany and joined Yoda." When he resigned, Wen Yang Ming was already the company's national sales director. With the trend of "mass entrepreneurship and mass innovation", more and more management talents of large companies like Wen Yang Ming begin to join the entrepreneurial ranks. Wen Yangming, 36, said that the treatment of foreign companies is very good, but there is no sense of "root" after working for more than 10 years. "being big" has enabled him to find the social feelings of local enterprises.

In addition to making money, using intelligence to help others, this is Wen Yangming's evaluation of "being big."

"for example, if an enterprise cannot find the difference between its own products and international brands, then we will help him dissect the products, analyze dozens of processes and ingredients, and transmit the information to the enterprise." Last year, Wen Yang Ming met a customer in the Science and Technology Park of Zhejiang University, which made him feel deeply. Wen Yangming said that at that time, the customer's happiness was beyond words. The mold cleaning solution used in chemical plants has always been monopolized by Japanese enterprises, with a cost of about 10, 000 yuan per ton, but the product we developed for him is 4000 yuan per ton. By spending only 60, 000 yuan, he made a profit of no less than 2 million yuan a year. The customer said the product gave his family a living. This incident also thoroughly strengthened Wen Yangming's determination to join "Zhe University".

Shao Mingguo said that since 2001, Zhejiang University Science and Technology Park has settled in more than 1300 start-up enterprises. The entrepreneurs in the park have a characteristic-pragmatism, and most of them keep a low profile in the process of starting a business. when the spotlight comes over, you will find that they still look like they are working hard, although they have achieved good results in the industry.

"We mainly do chemical product development, such as if you want to start a business or do product transformation, 'big' to help you develop solutions in the development process, while bringing your products in line with international standards." Wen Yangming told reporters that since the company was founded in 2011, Yanda has served more than 4000 enterprises and individuals.

Many entrepreneurs in the park say they choose Zhejiang because of the gathering of small and medium-sized enterprises on this land, and choose Zhejiang University Science and Technology Park because they can rely on the graduate team of the School of Chemical Engineering of Zhejiang University. Interestingly, the Science and Technology Park of Zhejiang University on Xixi Road in Hangzhou, backed by Lao Heshan, is always regarded as "this place has backers". Shao Mingguo said that the Science and Technology Park of Zhejiang University pursues entrepreneurship based on innovation and promotes the transformation of scientific and technological achievements.

Wen Yangming told reporters that of course they will not stop being a third-party service platform. They have already registered a company in Shanghai to specialize in producing some high value-added R & D products. In January next year, they will open a branch in India to export domestic technical services abroad.

The Golden Award idea is put into mass production

In the picture on the stone pillar of the Entrepreneurship Cafe, there is a picture of a young entrepreneur holding an award certificate. This is a student entrepreneurship team of Zhejiang University named Hero. At the 44th International Invention Exhibition in Geneva, Switzerland, the team won a special prize for its "air hand-washing device" project, and now they have registered Hangzhou Muyu Technology Co., Ltd.

"in my sophomore year, the school had a competition for energy conservation and emission reduction, and after we got together, we thought, can we introduce energy conservation into our daily life?" Compared with the reporter's last interview, "Muyu" CEO Li Qizhang still has a clear voice, but he is more confident and calm between his eyebrows and eyes. When participating in the competition at that time, he used the mathematical model he was best at to score a comprehensive score of professional skills and public relations skills for each candidate, and formed a "strongest team".

This "strongest team" spent almost all its spare time in a year, self-learning professional knowledge, improving the "air hand washing device" several times, not only mixing air with water through the principle of atomization, but also using the hand washers' own gravity to compress air to obtain high-speed air flow without consuming other energy.

In September last year, Zhejiang University's student entrepreneurship team entered the international arena for the first time with an "air hand-washing device", beating teams from 14 world-famous universities, including the Massachusetts Institute of Technology, Cambridge University and the University of Hong Kong. won the gold medal in the second "Global Major challenges Summit" Student Day Competition with the highest score.

"later, we were selected into the e-WORKS Entrepreneurship Laboratory of Zhejiang University. There are joint workshops, entrepreneurial mentors and financial support, which give us full support for the preparatory company. " The e-WORKS Entrepreneurship Lab of Zhejiang University referred to by Li Qizhang is a mass innovation space for college students to start businesses established in the Science and Technology Park of Zhejiang University in December 2014.

"Entrepreneurship is a sign from the very beginning. E-WORKS Entrepreneurship Lab is to refuel and add water to good entrepreneurial signs, so as to make this entrepreneurial car better and better." Shao Mingguo said that the responsibility of the Science and Technology Park of Zhejiang University is not to be the "landlord" of enterprises, but to take the initiative to meet the requirements of development to support innovation and entrepreneurship, so that college students can start their own businesses in a prepared and rational manner.

It is understood that since its inception, e-WORKS Entrepreneurship Lab has settled in about 30 projects, of which more than half of the successfully registered enterprises have settled in Zhejiang University Science and Technology Park.

"look, this' air hand-washing device'is already a second-generation product driven by electricity, with less noise and better atomization." Li Qizhang said that the earlier award-winning works of "Mu Yu" rely on gravity drive, although it does not consume energy, but in the marketing promotion, they found that the electric drive has a better use experience, and the second generation of the newly released "air hand washing device" will begin mass production.