5 things coffee makers need to know, all of which give you a little red flower!
Making recommendations for customers is one of the most important and difficult skills of a good barista. As baristas, we not only accept orders from guests, but also creators of inspiration for orders, even if guests don't ask for your advice. Yes, you read it right. ) order for guests to make recommendations, this is what baristas do every day, it sounds simple, but it doesn't mean you can do it well.
As baristas, we should help guests find the coffee drinks they want most from the most professional point of view. We need to use our knowledge and communicate with customers through easy-to-understand expressions, so that they are interested in continuing their coffee journey further.
So when a guest enters a coffee shop, looks at the menu and asks, "what do you recommend?" Would you recommend your favorite coffee drink? Or do you recommend the best selling coffee in your store? Or are there some recommendations that you think the guests will like, even if you are not sure if this drink is really delicious?
And if a guest orders a latte with cream and syrup at room temperature, his voice and speed reflect his inner monologue that I don't know what I ordered. Will you make coffee directly to him according to his request? Or give other suggestions and recommend other drinks? If you think you should give him other recommendations, what kind of proposal will sound more professional and not offensive to the guests?
I know you certainly want to recommend the best drink for the guest, so how do you make a recommendation that the guest will like, even if he doesn't ask for your advice?
1. Observe the mood of the guests
After a busy day at work, they just want caffeine to save tired souls? Or are they getting ready to have a good afternoon with their books and coffee? It is obvious that their needs are very different.
How can you naturally find out what they really need without embarrassment? Let's talk to the guests. "how was your day?" "how was your afternoon?" "are you busy today?" "it's a fine afternoon, don't you want to go for a walk?" Whether the answer is long or short, you will find a lot in the answer, and it will make the guest feel your attention.
2. Ask them what they like
Don't be afraid to ask your uncertain customization questions. "do you prefer hot or cold drinks?" "do you like it sweet?" "would you like some milk?" By narrowing the range of choices, you can understand their needs more accurately.
It's better than asking, "what do you usually drink?" Or even more "what do you like to drink?" Much better, because you can suggest some more personalized customer customization. We know that there are many special flavor drinks and cooking methods in the store, which the guests have never considered.
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Often use "Why"
Some guests find their favorite coffee after trying coffee in different producing areas, processing methods, roasting degrees and brewing methods, while others find it interesting because of media introductions such as "Top 10 healthy Coffee". Or they order it when they see advertisements from some big-name chains. For the first category of guests, they do not need too much advice, while the second category of guests can get advice because of your professional introduction. You never know what kind of guests they really belong to until you ask him.
So the next time a guest orders a low-cause skim milk latte with a spoonful of honey, you can try to ask, "do you often drink like this?" Or "it's rare to see such customization, can you tell me why you drink it this way?" if they tell you it's just because they see a star drinking like this, it's the best time to know their real taste for coffee and make your professional recommendation!
4. Share your coffee knowledge
Recently heard an interesting story about coffee farmers? Have you learned a new way of cooking? Or have you found a new coffee flavor that surprises you? Then tell all your customers! Don't just give new guests who recommend you, but let them know why the coffee world is so interesting through your sharing.
This is an easier way to give advice. Because when a customer is not stressed, sharing knowledge or interesting coffee information will make them more interested and willing to try, even if it doesn't work this time, they will be willing to try it next time.
5. Make sure they are satisfied.
How to determine whether the drink ordered by the guest is wise or regretful? Confirm it often-even if it has already been confirmed! Ask them, "do you like this cup of coffee?" If they answer yes but seem hesitant, they can ask again, "are you sure?" I can make a new cup according to your preference. "
Don't be disturbed by the dissatisfaction of your customers. If they don't like the coffee they ordered, it's a good opportunity to find out what they really like and make recommendations. This is not only to help guests narrow down to find their favorite drinks, but also to increase your customer volume by improving the customer experience.
As baristas, we are not just coffee makers. Yes, maybe we mainly make coffee during the 8:30 peak, but this should be the exception, not the rule. At other times, we can chat and interact with customers to make them feel a more different coffee experience.
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