2014 China (Guangzhou) International Coffee Industry Expo

Start time: 2014-05-27

End time: 2014-05-29

Venue: China Import and Export Commodities Fair Pavilion (Canton Fair Pavilion)

Activities for the same period:

1: China Young Barista performance (YBER) Competition

2: corporate brand show (exhibitors' brand evaluation activities)

International Coffee Industry Development Forum

4: Chinese and Foreign Coffee Enterprises start-up Exchange meeting

5: quality product selection activities

6: popularize coffee knowledge, be "erudite" and courteous

7: conference sponsors and product promotion activities designated by the conference

8: exhibitors win the grand prize lottery

Foreword:

With the rapid development of China's economy and the substantial increase in per capita income, people pursue a higher quality of life and a better standard of living. Coffee is a kind of health drink with unique taste, which is loved by consumers, especially middle-aged and young people. With the expansion of coffee consumer groups, coffee culture also came into being, coffee has become an indispensable thing in people's life. China's annual coffee consumption is about 40,000 tons, increasing at an annual rate of 15%. Economists estimate that China will become the world's most important coffee consumer in the next 10 years, with broad market prospects and unlimited potential. At present, there is no dominant coffee brand in the Chinese market, showing a pattern of letting a hundred flowers blossom, and the coffee industry will be a sunrise industry for investment and entrepreneurship. Guangzhou is an important economic and trade center in China, a central city in the Pearl River Delta region, the largest coffee consumption center and import port in China, close to Hong Kong, Macao, Taiwan and Southeast Asia, with strong economic radiation capacity and superior geographical location. It plays an important role in the economic development of the whole country. In order to promote the healthy development of the coffee industry, advocate coffee culture, cultivate coffee brands and strengthen international exchanges in the industry, the organizing units provide multi-channel media publicity, omni-directional professional audience invitations, and meticulous and considerate exhibitors' services. we will solidly turn the "2014 China (Guangzhou) International Coffee Industry Expo" into the largest and most professional industry event in China. Spread positive energy and boost Chinese Dream!

Exhibition advantages and publicity:

1. Authoritative organization: the Coffee Bean Branch of China Fruit Circulation Association (CCA) is the only national coffee industry organization registered by the national civil affairs department. The association is a non-profit organization covering coffee cultivation, processing trade and related fields, playing the role of a bridge and link between enterprises and the market and the government, building a public service platform for the coffee industry, strengthening international cooperation in the industry, and promoting coffee culture. safeguard the legitimate rights and interests of the industry, standardize the industrial operation of the coffee industry, and strive to promote the healthy development and continuous growth of the industry.

Second, the China Import and Export Commodities Fair Exhibition Hall (hereinafter referred to as: Canton Fair Exhibition Hall) covers a total area of 1.1 million square meters, which is currently the largest, most advanced and highest-grade international exhibition center in Asia. It is an international exhibition center that can meet the needs of large-scale international trade fairs and large-scale trade exhibitions with multi-function, comprehensive, high-standard, high-tech, intelligent and ecological. The Canton Fair Pavilion is one of the landmarks and tourist attractions of the new image of Guangzhou in the 21st century. The transportation is convenient, there is a subway platform near the exhibition hall, and there are urban traffic trunk roads in the east, west, south and north directions. Get off at Pazhou Station on Metro Line 8 and walk 2 minutes to the Canton Fair Exhibition Hall.

Third, the exhibition has received strong support from the government and relevant departments, with Guangdong TV Station, Shenzhen TV Station, Guangzhou Daily, Yangcheng Evening News, Southern Metropolis Daily, Phoenix Satellite TV, Hong Kong Ta Kung Pao and other media to cover the whole process, as well as bus advertising and large-scale outdoor advertising, which will attract 100000 professional visitors from Hong Kong, Macao and Taiwan to visit and purchase.

Fourth, the organizing unit, the audience Organization Department is responsible for the invitation of buyers and the organization of industry personnel. focus on inviting coffee industry distributors, agents, wholesalers, coffee chain institutions, coffee connoisseurs, coffee shop operators, hotels, tourism agencies, catering industry, department stores, merchants, airport duty-free shops, bar clubs and online shopping institutions.

Fifth, professional media publicity: China Food News, China Food Industry Network, China Food Business Network, Guangzhou Daily, Coffee Industry Network and other more than 200 media.

6. 300000 tickets will be printed and invitations will be mailed to people in the industry to visit. Professionals in the Pearl River Delta region will be invited to visit by door-to-door visit and telephone appointment.

Organizer:

China Fruit Circulation Association Coffee Bean Branch China Food Industry Association

Undertaker:

Guangzhou Yifan Exhibition Service Co., Ltd.

Exhibits: 1: coffee products: coffee raw beans, roasted coffee, ground coffee powder, scented coffee, decaf, organic coffee, coffee companion, cream, cream grains, seasoned syrup, color sugar, instant coffee, espresso and other coffee drinks.

2: coffee utensils and production equipment: coffee machines (commercial / domestic), coffee vending machines, coffee roasting and grinding equipment, coffee grinders, tea makers, coffee ovens