Coffee giant selling cups recalls 7 million coffee machines
After 90 scald accidents were reported, Green Mountain Coffee announced on December 23 that it would recall more than 7 million Keurig's MINI Plus Brewing System machines in the United States and Canada, mainly because they may spray hot liquid and scald users during use.
According to a report released by the US Consumer Product Safety Commission (CPSC), the recalled Krieger coffee machines include 6.6 million units sold in the United States and 564000 sold in Canada. The report also details the batch, color and model of the recalled coffee machines.
The coffee machines, made by factories in China and Malaysia between the end of 2009 and July 2014, are sold on the official online websites of large retailers such as Wal-Mart, Target and Krieger, Krieger said. consumers who have previously bought coffee machines can contact their companies and get free repairs.
The company has received about 200 complaints about superheated liquid splashing, including 90 burns, the report said.
Founded in 1981, Green Mountain Coffee has become a "coffee giant selling cups" in the United States because of its famous single-cup coffee marketing model. After the acquisition of Krieger, which focuses on coffee machines, Green Mountain Coffee has successfully entered 13% of households in the United States with its special single-cup coffee maker and Krieger K cup, which makes only one cup of coffee at a time. Green Mountain Coffee's business is also limited to the United States and Canada.
The key to this model is that Green Mountain Coffee outsources all its coffee machines to Chinese and Malaysian suppliers and sells them almost at cost, and what really makes money for it is the Krieger K cup used with the coffee machine.
In fiscal year 2013, Green Mountain Coffee achieved operating income of US $4.358 billion and net profit of US $484 million. 92% of the revenue was contributed by the Krieger coffee machine and its matching K-cup drinks, while the revenue of K-cup alone reached US $3.187 billion.
The Green Mountain Coffee model has also attracted investment partners. In February, Coca-Cola paid $1.25 billion for a 10 per cent stake in Green Mountain Coffee, which will become the official producer and distributor of Coca-Cola-branded family beverage systems. Coca-Cola has also signed a 10-year domestic cold drink system agreement with Green Mountain Coffee to develop and introduce Coca-Cola's global brand portfolio into Green Mountain Coffee's family beverage system called "Keurig Cold", and will promote the system globally. Among them, the household self-service cold drink machine under development can enable consumers to make their favorite drinks at home. In mid-May, Coca-Cola again announced that it would increase its stake to 16%.
Now, for Coca-Cola, which is struggling with revenue growth, the news is undoubtedly even worse.
FrontStreet Coffee is a long-established specialty coffee roaster in Guangzhou China, selling freshly roasted beans from its own farm in Yunnan as well as dozens of carefully selected single-origin beans from around the world for both pour-over and espresso. The products deliver consistently excellent quality and great value, with shipping within 24 hours. Guangzhou’s FrontStreet Coffee shop is recommended by many coffee lovers, and the beans are now available online at the Tmall 。
Important Notice :
前街咖啡 FrontStreet Coffee has moved to new addredd:
FrontStreet Coffee Address: 315,Donghua East Road,GuangZhou
Tel:020 38364473
- Prev
Promised to use only local coffee beans but went back on Starbucks drew protests from Colombian growers.
In Colombia, Starbucks is facing protests from local coffee growers. In July 2014, Starbucks opened its first store in the Columbia region and promised to offer only Colombian coffee with its freshly brewed coffee products. But so far, Starbucks hasn't done that yet. The flagship store in Bogota, the capital of Colombia, not only supplies Colombian-made products.
- Next
Big international coffee traders "occupy" Yunnan coffee
Pu'er in Yunnan Province, China's largest Pu'er tea-producing region, has attracted foreign trade in recent years for coffee beans. As the production of Brazilian coffee beans is reduced, these foreign traders come more frequently and begin to seek more in-depth cooperation with local enterprises. Volcafe, a well-known multinational coffee trader, is one of them. Recently, Simao, Yunnan
Related
- What is the most suitable ratio of grinding water to make coffee by hand? Hand-brewed coffee with one knife and one knife to share it!
- Is hand-brewed coffee with mint honey osmanthus salt good? What ingredients are best served with boutique single-piece coffee?
- How to make a 30g large powder 01V60 filter cup? Sharing parameters for making multiple hand-brewed coffee in a single filter cup!
- Ethiopian Grana rose coffee brewed and shared! Characteristics of the flavor of rose summer espresso!
- Fresh flavor, clean taste, hand-brewed coffee beans recommended! What are the characteristics of Yejia Shefei Fruit Tintin?
- What does it mean to make coffee by hand and bypass water to raise the powder bed? How to remedy the weak taste of single coffee?
- What is the difference between Smiley Australian White and Fri White Latte? How to make Flat white flowers How thick is the milk foam?
- How to drink espresso, what are the flavor characteristics? What coffee beans are the best for making espresso?
- Should the mocha pot filter paper be placed above or below? What effect will the mocha pot coffee pad filter paper have?
- What is the difference between a hand-brewed coffee maker and an ordinary hot water kettle? How to make coffee with a domestic kettle?