Pacific Coffee franchise made its debut at Beijing franchise Exhibition.

Pacific Coffee franchise Business

Owning your own coffee shop is the dream of many people who pursue the quality of life. If you happen to have this item on your dream list, maybe now is the best time to make your dream come true.

Pacific Coffee was born in Hong Kong in 1992 and was acquired by China Resources Venture in 2010. It is currently the only coffee chain brand under China Resources Group. It has nearly 500 stores worldwide and more than 300 in the Chinese mainland region. Since it officially entered the mainland Chinese market, Pacific Coffee has been recognized and loved by more and more mainland Chinese consumers. Good brand awareness has laid a solid foundation for joining partners to achieve return on investment.

Since 2009, Pacific Coffee has carried out franchise business. Franchisees in Singapore, Malaysia, Cyprus, Macao, China and Suzhou, Luoyang, Nanchang and Ganzhou in mainland China have maintained a good and stable sustainable development with the support of the headquarters. In mainland China, Pacific Coffee participated in the franchise exhibition for the first time, actively opening up the market, with Beijing, Shanghai, Guangzhou, Shenzhen, Chengdu and Xi'an as the core. Cities with suitable economic scale can open up the "urban agency system" with franchise business characteristics.

The way of joining Pacific Coffee is the city agency system, that is, taking the city as a unit, the authorized area is designated by the franchisee to carry out store expansion and operation management with the support of the headquarters. Pacific Coffee provides comprehensive operational support for franchisees, including: unified store brand image, unified operation management and supervision, unified marketing promotion, unified commodity and food planning, unified staff training system and unified logistics procurement supply chain.

After the systematic support and supervision of Pacific Coffee headquarters, although the main investors of joining stores and directly operated stores are different, however, in other aspects, Pacific Coffee always adheres to the standardization of service and the consistency of brands. Pacific Coffee provides franchisees with standardized cooperative investment programs through standard joining conditions.

In 2016, the current joining policy is: the joining contract period is 10 years, and the joining fee is from 1 million yuan. In terms of the number of stores, the minimum number of stores in a single city is 5. According to the difference of city size and business environment, the requirements of each city may be different. In addition, Pacific Coffee also requires joining partners to have good store operation and management capabilities, including: recruitment, training and other personnel management capabilities; order, sales and other commodity management capabilities; and accounting sales, gross profit, operating numerical management capabilities such as cost control. If you meet the above conditions, you will be one step closer to joining hands with Pacific Coffee.