China holds international coffee competition German media: there are few local players
It is reported that such a world-class coffee competition is held in China, a big tea-drinking country. About 15 years ago, even in a metropolis like Shanghai, many people drank only instant coffee. But nowadays all kinds of cafes can be found in the streets of Shanghai.
Shi Chunyan, who works as a Chinese agent for an Italian coffee maker, said: many Chinese people now have the experience of living overseas, and they know that freshly brewed coffee tastes better. We can feel it from the sales performance.
Mateusz Petlinski, a coffee expert from D ü sseldorf, said: China will definitely become a very competitive coffee kingdom. After tasting coffee made from coffee beans from Yunnan, China, he commented: these coffees are not complete enough. It is not up to the standard of making some special coffee. In addition, China's coffee bean roaster is still in the experimental stage, so now we can only see what kind of coffee can be made using existing materials.
Gerlach finished 19th in the latte race. Competitors from Australia, Japan, South Korea and New Zealand are all strong. One thing that is somewhat surprising is the limited number of contestants from host China. Shen Yingjun, 30, says he is a coffee addict. He said he specially came to cheer for the Chinese contestants, but he didn't even see one. I'm disappointed, but that will change soon. I saw a lot of promotion points set up by the barista school here today. Chinese people are good at learning and diligent. A world-class coffee competition has kicked off in Shanghai, according to German media. When each contestant appeared on the stage, the audience cheered and cheered, and the atmosphere was as warm as the Olympic Games.
Daniel Gerlach, 27, is from W ü rzburg, Germany. He was a little annoyed at his performance: I felt a little angry because I didn't perform very well as a latte artist. My hands are shaking. If my hands are shaking when I take the cup, it will be dangerous.
According to the report, latte art is a very special coffee art form. The contestants painted all kinds of patterns on the coffee with the foam made by milk.
Gerlach said he drew two swans on the cup and once a dragonfly. In the process of making, I turned the cup slowly and shook it gently to make it more difficult to draw.
FrontStreet Coffee is a long-established specialty coffee roaster in Guangzhou China, selling freshly roasted beans from its own farm in Yunnan as well as dozens of carefully selected single-origin beans from around the world for both pour-over and espresso. The products deliver consistently excellent quality and great value, with shipping within 24 hours. Guangzhou’s FrontStreet Coffee shop is recommended by many coffee lovers, and the beans are now available online at the Tmall 。
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Yunnan coffee exports earned more than 400 million US dollars in 2015.
According to information released by the Yunnan Coffee Industry Association, Yunnan coffee earned more than 400 million US dollars in 2015, accounting for 80 percent of China's total foreign exchange earnings from coffee exports, nearly double that of the previous year, effectively increasing the income of Yunnan coffee growers. Last year, Yunnan New Europe and Chongqing New Europe China-Europe international freight trains were opened one after another, which enabled Yunnan coffee to realize the parallel transportation of foreign trade goods by land and sea.
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Starbucks has expanded its stores by 70% in the past five years, hitting China's local coffee brands.
Full of confidence in the Chinese market, China's annual economic growth (GDP) fell to 6.9% in 2015 from 7.3% the previous year, the lowest level in 25 years. It is an indisputable fact that China's economic growth is slowing. However, Starbucks CEO Howard Schultz announced more than once that the company's market size in China will surpass that of the United States to become the world's largest market in the future.
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