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Cross-strait coffee promotes the expansion of "Kaka and King" inexpensive steakhouse.

Published: 2025-12-09 Author: World Gafei

Last Updated: 2025/12/09, Recently, Kaka and King Steak Restaurant, another inexpensive sub-brand invested by the country's largest coffee chain, Kaka and King Steakhouse, have opened stores in Chengdu, Hangzhou, Chongqing, Wuhan, Shanghai and other cities. The steak restaurant focuses on special steaks of 40 to 50 yuan per serving, mainly for students, young white-collar workers and general working families. General Manager of Zhejiang Cross-Strait Food chain Co., Ltd.

Recently, another inexpensive sub-brand "Kaka and King" steakhouse invested by Cross-Strait Coffee, the country's largest coffee chain, has opened stores in Chengdu, Hangzhou, Chongqing, Wuhan, Shanghai and other cities. The steak restaurant focuses on special steaks of 40 to 50 yuan per serving, mainly for students, young white-collar workers and general working families.

Jin Meiyang, president of Zhejiang Cross-Strait Food chain Co., Ltd., said that the cross-strait coffee market is focused on high-end business consumption, but this time the launch of "Kaka and King" focuses on the mass market. In addition to "Kaka and the King", cross-strait coffee has actively launched a multi-brand development strategy since last year, including restaurant teppanyaki and Thai restaurant in Taicheng. Jin Meiyang said: "in the future, we will expand at the rate of launching two sub-brands a year." There are places for student consumption and family consumption, as well as high-end western restaurants that will take care of all levels of consumption. "

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