How to choose the right brand in the raging coffee industry
And good and reliable brands also have a mature franchise system and services, which can provide the most effective and reasonable advice and support for your coffee chain stores. Caffe Pascucci Coffee has a professional design team, the most authoritative coffee trainer, integrating the top professional equipment and raw material technology at home and abroad, all-round brand marketing promotion, comprehensive attack from micro promotion, video, media and other third parties, opening online and offline, efficient logistics and distribution services and late opening support, making it easy for coffee franchisees to join Caffe Pascucci and make it easier and easier to open stores in the later stage.
We can simply learn some basic information about Caffe Pascucci from the above. If you are interested in it, you might as well visit its headquarters and even taste a cup of authentic and mellow espresso at its direct store and franchise store. If you choose, you need to have a discerning eye to find really good projects and future business opportunities and partners. I believe that if you join Caffe Pascucci, you will get what you want. at present, the coffee industry is developing rapidly and has a broad market prospect. However, under the huge market demand, all kinds of coffee brands are springing up. In the case of the increasing number, the brand quality of the whole industry also begins to be mixed. So, in the face of huge market opportunities and numerous chain coffee brands, how should franchisees who want to enter the coffee industry make decisions? In view of the current market characteristics of the coffee industry, franchisees must choose high-quality and mature coffee brands when choosing a good brand. Caffe Pascucci Coffee is a century-old coffee brand in Italy, with more than 1500 stores worldwide. It has officially entered the Chinese market for 14 years, and brings pure Italian coffee to Chinese consumers at the same time. Nowadays, the development of coffee chain industry in China is in full swing, which is an opportunity or a challenge for franchisees? Under the general trend of poor performance in all industries, the catering industry has performed brightly. In the 16th Annual Food and Beverage report of the first Development Conference of China's chain Catering Industry, in 2015, the total sales of light catering nationwide was 3.231 trillion yuan, an increase of 11.7 percent over the same period last year. As a new catering product, coffee has made remarkable achievements.
Caffe Pascucci Coffee (Paskucci Coffee) according to the relevant data, the current annual global coffee bean sales are about 8 million tons, of which China accounts for about 1x20 of the market sales. In the next 20 years, China will become one of the countries with the largest coffee sales in the world, so joining start-up coffee shops is a good investment opportunity, while the biggest challenge for coffee to join is to see what kind of coffee you choose to join the brand is reliable!
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Coffee shop management philosophy: how to make consumers feel at home with service
In the final analysis, coffee shops belong to the service industry, so service is very important. How to smile service, how to bring consumers a better experience and make consumers feel at home are all questions that operators should think about. The following is to share the four characteristics of service, hoping to give you some inspiration for the management of the coffee shop. We can do four things to consumer service. We put the service process
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The new business model is in third-and fourth-tier cities, and the commercial value of the cafe scene remains to be developed.
In response, AimeeLu tries to impress potential customers in third-and fourth-tier cities with cafes that can share afternoon tea with their girlfriends, with a comfortable environment, relaxed atmosphere, fashionable experience and intimate service to enhance their brand image, win their trust, and promote their perceptual consumption of cosmetics. In AimeeLu Cafe, customers can enjoy coffee and dessert.
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