100000 cups of coffee create Starbucks' largest coffee classroom in China.
Invisible bond: connect each other with a cup of coffee
"I'm not a barista at this moment, and you're not a customer. We're just a bunch of coffee lovers."
-- Coffee Master Jessie
"Today, I went to a very good coffee classroom and learned a lot of new coffee knowledge. For the first time, I tasted Starbucks Rose Xia Zhenxuan Coffee, which is known as the king of boutique coffee, and drank handmade coffee for the first time. The lecturer is my favorite partner, because I see a lot of positive energy in her, and everything is wonderful. " Every coffee class starpowder seems to get something, maybe it's coffee, maybe it's a life activated by coffee.
"I said I liked my current job, and the customer said, well, we can see that. Ha ha! I like the simple relationship between people, because it is simple, so beautiful. Because of innocence, it is precious. So, a cup of coffee, a warm! " A coffee guru commented on her communication with customers and her feelings in class on Weibo.
Invisible, coffee seems to connect everyone and even the world in a unique way. Coffee classroom Day is not only a stage for coffee masters to display their skills, but also a festival for coffee lovers to inspire coffee enthusiasm. Through the coffee class, coffee lovers not only understand the latest coffee knowledge, but also understand the cup of coffee in their hands, but also connect more Starbucks partners and more like-minded friends. "Cheers to coffee! Dazhao's first Starbucks Coffee Culture Festival. Trust us, one store changes a city. " Shandong star barista Anne in her Weibo, at that moment, for Starbucks, she set a small goal for their team.
"in order to prepare the coffee classroom for this Coffee Culture Festival, we have used the efforts of more than 10,000 Starbucks partners in China." Coffee Minister Celine said, "Coffee classes are completely free, only for the deep love of coffee in our hearts. We hope to go into the world of coffee with coffee lovers, understand the charm of coffee, and explore the legendary and mysterious stories behind every cup of coffee."
A person is a city, and the charm of Starbucks coffee class may be hidden in the heart of every barista. When tens of thousands of coffee masters take the initiative to open the city gate and welcome every coffee lover with sincerity and enthusiasm, they are no longer just a perfect master of espresso handcraft. is more willing to share coffee culture and Starbucks humanistic spirit disseminator.
Feel like home: a unique Starbucks experience
Starbucks Coffee Room Day is like a big family party, which makes people feel very warm.
Ms. Lin, a senior star fan in Guangzhou
When you walk into the coffee classroom, you will be surprised to find that many coffee lovers are very familiar with each other, and coffee masters and customers are also talking and laughing. It is not only Ms. Xingfanlin in Guangzhou who likens Starbucks to a family, but it is also the common feeling of many coffee lovers and coffee masters who take part in coffee classroom day activities.
Du Hao, DCM of Starbucks at the Tianjin International Building, wrote the touching moment of the event: "in the final story sharing session, the sharing of partners made everyone feel the same way, even tearful eyes, and customers also shared their first time, the first time to drink coffee, the first time to come to Starbucks, the first time to participate in the coffee classroom, the first time to meet partners." It gives people a slow sense of happiness and a sense of belonging. "
There is no better place than home. When Starbucks' unique third space is affectionately called home by customers, Starbucks has actually become an indispensable part of many people's lives.
The magic of the cup of coffee in the hand can make the world within reach; the magic of the cup of coffee in the hand can also shorten the distance between people.
In late autumn this year, professional and enthusiastic Starbucks coffee masters and like-minded coffee makers are blowing the assembly account of Starbucks Coffee Culture Festival, sincerely inviting every coffee-loving customer to join Starbucks weekly coffee classroom. let's feel the charm and magic of coffee!
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Starbucks' largest store is about to be settled in Shanghai. Are you ambitious in the Chinese market?
According to Japan's Asahi Shimbun, Starbucks plans to open a second such store in Shanghai next year, while it will open a third and fourth such coffee shop in New York and Tokyo in 2018. This kind of shop is named Starbucks Reserve Roastery (generally known as Buck Zhenxuan Coffee Roaster in Chinese, hereinafter referred to as roaster), customers can enjoy
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