A great shock! Challenge Starbucks 85C Cafe the opening of the first store in Seattle is very popular
Sightseeing stock Wang Gourmet Talent Group's chain coffee brand "85C" has officially planted the flag in Seattle, the founding place of Starbucks Coffee. After the 85C store in Tukwila in Seattle opened on the morning of February 24th, it immediately attracted queues, strong popularity and strong popularity, so that the bad neighbors were impressed by the Taiwan chain coffee brand. At the same time, mainstream media in Seattle, such as Seattle Times, Eater Seattle, Seattle Magazine and Seattle Edible, sent reporters to visit the city.
The 85C Seattle store is located in the Westfield Southcenter Mall Shopping Mall on the outskirts of Seattle, only a 20-minute drive from the Starbucks founder store (about 20 km). The main reason why 85C chose to open a store in Westfield Southcenter Mall Shopping Center is not only because it is a well-known shopping mall in the United States with an excellent location, but also the largest shopping center in Northwest North America, with not only clothing stores and grocery stores, but also supermarkets, various restaurants and bakeries; it is the first choice for nearby residents.
Tukwila is the 26th store in the United States with an area of about 140ping and has 32 seats. In order to test the market water temperature, the 85C Tukwila store has been on trial sale in a low profile since the 14th of this month, with an average daily turnover of more than US $16000 and a customer unit price of more than US $26.
85C has been working in the United States for nearly a decade since it first opened its first store in Irvine, California, in 2008. The average annual revenue of 85C stores in the United States can reach NT $130 million. Gourmet Talent Group has designated this year as the "year of American Exhibition Store", and the total number of stores in the United States is expected to reach 45 in 2017.
To celebrate the opening of the Seattle store, 85C offers an unprecedented discount, buying a medium cup of signature sea rock iced coffee for as little as 10 cents (10 cents) on opening day. This opening weekend (2ramp 24-2ax 26), an extra gift for opening the store: special eco-friendly shopping bags, limited edition Washington State mugs printed with Seattle city logo and national languages, and limited supply when you spend more than $20. In addition, consumers will give free Haiyan beverage redemption coupons as long as they buy any drinks from 2Accord 27 (1).
Wu Yunlong, operating director of 85C, said that Food Talent Group hopes that the flagship store in Seattle can lay the foundation for 85C in the northwest of the United States in the future, and hopes to serve more Chinese and other ethnic consumers. Wu Yunlong also revealed that the performance of the new store on the first day of its opening will exceed US $20000, and the turnover in the first month of the opening is expected to exceed US $600000.
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