Online shopping aims at office workers to grab black money and introduce special ice drops of coffee.

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▲ blog has launched "the bitterness of office workers and the joint exhibition of tea, wine and coffee", with a 21% discount on more than 5000 items, such as coffee beans, coffee products, tea utensils and wine tasting periphery. (photo / courtesy of the operator)

Reporter Hong Lingju / reporting from Taipei

Taiwan's coffee market is mature and continues to expand, with annual business opportunities exceeding 70 billion. In order to seize black gold business opportunities, blogs aim at office workers. From now on to October 31, the joint exhibition of "bitterness and return of office workers-tea, wine, coffee" will be launched, in addition to gathering coffee beans, coffee products and other commodities, a thousand kinds of tea utensils and wine tasting will be added this year, and more than 5,000 items will offer a 21% discount. To meet the different needs of refreshing at work and tipsy after work.

Blog observation, last year's event performance of the most eye-catching is ice drop coffee, sales growth of more than three times, in the famous store Zhanlu blessing and taste fresh WAKECUP! Under the stimulation of natural coffee, 20% of coffee beans and hanging-ear coffee have also grown, and the main consumers are young mature women aged 30 to 45 who attach importance to work attitude and pursue a textured life. This year, the sales of hand-brewed coffee utensils increased by 70% compared with the same period last year, and the purchasing power was strong, which also led to the multiple growth of coffee peripherals such as bean spoons and hand grinders, as well as the participation of the topic book "quenching: the Coffee Life of World Champion Wu Zelin." it is expected to continue this craze.

Keep an eye on the growth of ice drop coffee, the blog has introduced many new products of ice drop coffee this year, in addition to the Driver designer style "Driver designer ice drop coffee pot", and the Cold bruer ice drop cold soaking coffee extraction pot launched by Bruer in the United States can be easily refrigerated directly into the refrigerator. This trend has also blown into 3C household appliances coffee equipment and launched more new products with hand-made principle, such as THOMSON cone mill automatic grinder TM-SAL04DA coffee machine. During the event, the designated goods will be discounted by 30%. Other gourmet coffee items are offered at a 50% discount, with a full price of 599 yuan and a limited number of Walkers Royal Scottish Mini Cream Biscuit B boxes.