KFC is selling 1.5L milk tea buckets for the whole family! The reason why KFC is popular in China
You can drink one-time tons of water again! KFC unexpectedly launched a giant milk tea bucket for the whole family.
On February 1st, KFC posted on Weibo: what makes contemporary young people, tons and tons can not stop?
It turns out that KFC has also launched "super capacity" milk tea.
According to the official blog of KFC, the capacity of "KFC milk tea ton barrel" is 1.5L (just holding it is very heavy! ), which is equivalent to three cups of milk tea every day, especially because it can insert two straws.
In terms of taste, 1.5L barrel milk tea is available in only two flavors, including salted egg yolk milk tea and black sugar pearl milk tea, which is priced at 39.9 yuan.
In addition, KFC also specifically stated that this milk tea ton barrel is not available at any time, only 80,000 copies are limited and can be purchased in some areas.
However, this "super capacity" milk tea is not the first time on the market, and there has even been a "domineering" 5L milk tea before.
During the epidemic last year, the whole family bucket of milk tea became popular online. For example, a brand in Xiamen, SEVENBUS, launched 5L super-large family bucket milk tea, and the time limit is only 3 days, 10 barrels per day; during this period, "people in Tea" also launched "bold 5-liter bottled milk tea", known as "10 times return your milk tea addiction"; tea industry online celebrity "Nai Xue's Tea" also launched 5L package of "barreled milk tea".
Although the milk tea launched by KFC is only 1.5L, it is clear that KFC is not interested in the "barreled milk tea" marketing strategy, but the festival.
From the packaging of KFC milk tea, KFC milk tea ton barrel seems to be specially launched to welcome the New year, when the New year is approaching, New year red, festive and other elements are already a hot spot, witty KFC put these elements into the design of the barrel body of milk tea ton, such as the copy of the barrel body is written on the New year elements such as Kowloon Jinyu, Yitong gold rolling, New year tons and so on. KFC can not help but want to "show off the momentum."
KFC, as one of the largest fast food empire chains in the world, by the end of June last year, KFC operated more than 6700 restaurants in more than 1400 cities in China. KFC will launch a lot of new products every year, selling snail powder in 2020. As soon as the new product came out, it immediately bombed the whole network, and this year KFC launched hot and dry noodles directly in Wuhan, including this giant milk tea bucket. KFC is very good at seizing the trend of consumer development, according to the trend of development to launch novel products to inject new traffic into its brand, which is probably why KFC has become one of the largest fast food empire chains in the world.
* Image source: Internet
FrontStreet Coffee is a long-established specialty coffee roaster in Guangzhou China, selling freshly roasted beans from its own farm in Yunnan as well as dozens of carefully selected single-origin beans from around the world for both pour-over and espresso. The products deliver consistently excellent quality and great value, with shipping within 24 hours. Guangzhou’s FrontStreet Coffee shop is recommended by many coffee lovers, and the beans are now available online at the Tmall 。
Important Notice :
前街咖啡 FrontStreet Coffee has moved to new addredd:
FrontStreet Coffee Address: 315,Donghua East Road,GuangZhou
Tel:020 38364473
- Prev
Historical Market capitalization of Xi Tea financing data and Development status of Xi Tea turnover in 2020
Today, Xicha, a new tea chain, received its annual report for 2020. In the annual report, Xicha summarizes the operation of the past year. In stores, Xi Cha announced in early 2020 that it would open 800 stores this year. According to previous interface news reports, the number of Xi Cha stores was about 80, 163 and 390 respectively from 2017 to 2019.
- Next
Starbucks CEO said the salary increase is an "important investment" and will step up efforts to expand car restaurants in the future.
Starbucks CEO says salary increases are an important investment. Earlier, in the midst of a sudden epidemic, Starbucks unusually offered to raise wages for American employees by at least 10%. From December 14 last year, the company's baristas, shift supervisors and cafe waiters will receive at least 10% pay rise, but only if they have joined the job before September 24 and have worked at Starbucks for three years or more.
Related
- Which coffee beans are suitable for making SOE? Why are lightly baked beans and deeply baked beans not suitable for espresso?
- Introduction to Xiaobai Learn the skills of drawing flowers from scratch. How to use the coffee machine steam stick to kill the milk bubbles.
- How to taste the flavor of hand-brewed coffee during the high, medium and low temperature stages? What temperature is the best to drink black coffee?
- What is the best method to make cold extract coffee at home? Advantages and disadvantages of making iced coffee in tea bags Why do coffee powder brewed in a cold extraction pot easily fade in flavor?
- Is the American drip filter an "IQ tax"? Is a fully automatic American coffee machine worth buying? What coffee beans are suitable for dripping black coffee?
- Why are there few "skimmed milk" and "decaf coffee" in domestic cafes? Introduction to decaf coffee and low-fat milk
- How do newbies learn to make coffee? Z-shaped one-knife flow brewing method Hand-brewed coffee segmented extraction parameters, techniques and skills sharing
- Why is washed coffee more sour? How can it be sweeter when washed? How many categories are there in washed sun-dried coffee beans?
- Advanced knowledge for baristas: Ice hand-making coffee skills, parameters, water powder and ice ratio analysis
- Why is specialty coffee so expensive? Where are the selling points? How many types of creative coffee are there? What is the WBC Barista Competition?