Starbucks New Trends Starbucks holds Spring Festival Garden Party Starbucks Garden Festival Program

The father of the star "King of the occasion" has come to flirt again.

Due to the special circumstances of this year, many people choose to celebrate the festival in place, and this year may also be the holiday when most people can't go home for the Spring Festival, and the witty father Xing took this opportunity to make a new mood in the New year-- holding a Spring Festival garden party during the Spring Festival!

Starbucks will launch a "Spring Festival garden party" at Starbucks' selected Shanghai Bakery during the Spring Festival from the first day of the Lunar New year to the sixth day of the Lunar New year, according to Starbucks' official Wechat account.

According to the information released by the Starbucks official account, the Spring Festival will last for six days, and different coffee-related themes will be held every day, such as: the first day of the Lunar New year to celebrate the year of the Ox; the second day of the Lunar New year coffee card Lianliankan; coffee food on the third day of the Lunar New year; coffee encounter cocktails on the fourth day of the Lunar New year; red-fire siphon show on the fifth day of the Lunar New year; tea tasting quietly on the sixth day of the Lunar New year.

Starbucks selected Shanghai Roasters as the largest Starbucks "coffee fantasy park" in China, where Starbucks launched a "Spring Festival garden party" last year.

Most of the Starbucks "Spring Festival" activities will be performed by baristas in front of the seats of the audience in the way of cart service. on the fourth day of the Lunar New year, my father will also show you the wine culture, such as the cocktail preparation process of "orange mojito" or "Sicilian Waltz", and the perfect integration of Zhenxuan coffee and tea and wine has always been something that Bar Mixato has been exploring.

In addition, during the event, Starbucks bakers will hold talk shows to learn new baking skills.

Starbucks Zhenxuan Shanghai Bakery opened in Shanghai Taiguhui on December 6, 2017. according to reports, the roaster covers an area of about 2700 square meters, in addition to normal external business, the store also undertakes the baking task of selecting coffee beans in Starbucks stores across the country.

Starbucks selected Shanghai Bakery Store

In this garden event, Starbucks roasters will start from "greeting coffee raw beans", showing the audience every step of coffee roasting in turn, accompanied by thoughtfulness, detailed explanation and so on.

In this regard, some netizens said that Starbucks opened a Spring Festival park to add a lot of fun to the Spring Festival, but this is not the first time Starbucks has been "flirtatious".

As we all know, as a world-class coffee chain, Starbucks has always been a "mood king" in the coffee industry, and "festivals", that is, "festivals" are also common things. For example, Starbucks launches its own design cups on time for each specific holiday or more memorable period, such as the cherry blossom season. Starbucks used all kinds of "romantic" feelings, launching cool cups with different shapes and new products in the cherry blossom season, and, for example, the "Starbucks atmosphere Group" not long ago. After the topic became hot, Starbucks quickly responded to launch the "Starbucks atmosphere Group Registration" activity, and in less than a day, Starbucks filled the first phase of the members, and there are many such activities.

He is indeed a Starbucks. He understands young people very well.

* Photo Source: Starbucks official account network