Shanghai Cafe hires people with hearing impairment as waiters Bear claw Coffee and Starbucks sign language Shop
After Shanghai Bear claw Coffee did not come into contact with people with hearing impairment to sell coffee, another cafe in Shanghai hired people with hearing impairment as waiters.
According to the Weibo topic # another cafe in Shanghai hires people with hearing impairment as waiters, a cafe called "Water Coffee" in the Juyuan New area of Jiading, Shanghai, employs several people with hearing impairment as waiters in the cafe.
It is understood that the cafe employs three people with hearing impairment as special waiters in the shop.
At present, they have all received professional training, such as a full range of coffee-making skills, from grinding beans to beating milk to pulling flowers, and the three hearing-impaired people have been officially on duty to provide customers with coffee and various pastry services.
Among them, the waiter Ji Yong is a disabled person. in order to facilitate communication with customers, each time before ordering, he will communicate with the customer through a note, tell each other his identity, and then ask the customer to write down the drink he need. to complete the ordering process.
For this kind of service, some customers said, "it's a little surprise, and the way to write a note is also very simple, and the communication is smooth without obstacles."
Previously, the original purpose of Shanghai Bear claw Coffee was to help the disabled solve the problem of re-employment. At present, there are five stores under the Bear claw Coffee brand.
Founder Wang Haiqing has previously said: the original purpose of opening the store is to help people with disabilities solve the employment problem and create a comfortable working environment with sense of security. The founders hope to pass on the boutique coffee culture to consumers through their own coffee shop, but also add some public welfare attributes to it.
There are two parallel spaces outside and inside the hole, Wang Haiqing said in an interview. through the links of "hole" and "bear claw", baristas with disabilities can safely make coffee in their own space and return to the coffee product itself. there will also be strict control in product research and development.
Looking back at this brand's coffee shop, compared with other online celebrity cafes, the biggest selling point of this store is its story. In addition, the main reasons for its popularity are its "special" business philosophy (helping the disabled solve employment problems) and unique marketing methods (novel caves).
So far, more than 10 employees under the Bear claw brand are disabled. It is expected that Bear claw Coffee will be transformed into a chain and 100 stores will be opened nationwide this year.
Similarly, Starbucks, the world's largest coffee chain, has opened a number of Starbucks sign language stores that "provide jobs for people with disabilities" in the past.
Starbucks spreads sign language culture through coffee, providing love to society and creating a free space for people with disabilities. Starbucks hopes to connect with deaf-mute and hearing-impaired communities in a more inclusive way. at the same time, it can also create another culture of Starbucks coffee.
Up to now, in order to achieve barrier-free communication between baristas and guests, Starbucks China has six sign language stores in Guangzhou, Beijing, Hangzhou, Shanghai, Chengdu and Qingdao. There are 40 hearing impaired people in these six sign language stores.
Finally, whether it is the "Water Coffee" Cafe in Shanghai, Bear claw Coffee or Starbucks, their original intention is the same. They all want to provide job opportunities for people with disabilities. I hope such cafes will get better and better.
* Image source: Internet
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