MANNER Coffee and LV Coffee in Beijing how much is a cup of coffee sold by LV

With the arrival of the seventh day of the seventh lunar month (Qixi Festival), major luxury brands are scrambling to make a big show with Qixi Festival as the theme. Among them, Louis Vuitton (Louis Vuitton, LV) United coffee industry caused trouble in Sanlitun, Beijing!

Yesterday, the official Weibo message of MANNER COFFEE, a boutique coffee brand with a price close to the people, said that MANNER had encountered Louis Vuitton and was waiting for everyone to arrive at the Red Pavilion in Taiguli North District of Sanlitun from 11:00 to 10:00 every day from August 7 to August 15.

The MANNER logo is hard to find in all the pictures on MANNER's official Weibo post. In the nine photos, red elements, experience shapes, a classic car, and a Louis Vuitton logo can be seen everywhere.

While still thinking about where MANNER can be found in this pop-up store, fans of MANNER replied in this dynamic comment, "only on aprons." I feel humble when I look at it.

However, on this sweet occasion, the most romantic place should be the place where the coffee is served.

Even if the original logo is gone, leaving only the conspicuous LV, it is not difficult to recognize that the model of this car is very similar to the famous Volkswagen VW T1. This car used to be synonymous with hippies. "Freedom, love, youth, collapse, adventure" is the expression of this car.

In fact, this is not the first time that Louis Vuitton has entered the coffee industry when LV chose to join forces with MANNER.

As early as February 2020, Louis Vuitton opened the world's first coffee shop, Le Cafe V, in Osaka, Japan, with an open-air platform and an indoor bar.

On March 17, 2021, Louis Vuitton opened its second coffee shop in Japan in a new seven-story building in Ginza, Tokyo, where Louis Vuitton has been in use for 40 years.

In February of the same year, a hot topic on Weibo attracted people's attention: "A latte sells for 100 yuan for a cup of latte in LV Cafe in Japan," and netizens' opinions on the price were polarized.

Louis Vuitton is a brand of Moet Hennessy-Louis Vuitton Group. In July of this year, news came that Antoine Arnault, prince of Mo Hyatt Hennessy-Louis Vuitton, had opened the cafe lap é rouse, an investment in Paris, France.

Search for Caf é lap é rouse Concorde on Google to find some basic information about it.

According to a report by WWD, an authoritative media in the fashion industry, lap é rouse restaurant was founded in 1766, and the French hotel management company Moma Group wanted to take a step into an international chain of high-end coffee shops. When it was renovated in 2019, Antoine Arnault had an idea and even invested in it. The Caf é lap é rouse Concorde is only part of the expansion plan.

The Caf é lap é rouse Concorde even invited Cordelia de Castellane, creative director of Dior furniture and children's wear, to design and create it.

Judging from the photos, the environment is really super-first-class. But when we think about it, when we go out to spend money in cafes, are we consuming coffee itself or the decoration of the cafe?

Compared with the above-mentioned Louis Vuitton-related coffee shops, each Louis Vuitton design has its own characteristics, and the price is high for a reason. Today's cafes, with the same cement style, ins style and Nordic minimalist style, take more of the route of online celebrities.

It was newly opened a few months ago, when there was a busy house, and everyone took pictures with their mobile phones. A few months later, there were only a handful of people in the store. This kind of situation can also be seen everywhere, just open is a treasure, for a long time is a root grass.

So the cafe you often go to, do you want to drink coffee or decorate?

Photo Source: MANNER official Weibo, Internet

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