The reason for the failure of the partnership to open the coffee shop? The pros and cons of opening a coffee shop by a key partnership that led to the closure of a coffee shop
Jack Ma, the head of Alibaba, summed up one of the golden sentences: today is cruel, tomorrow is more cruel, the day after tomorrow is beautiful, but most people die in the evening tomorrow, unable to see the sunrise the day after tomorrow.
The pressure of starting a business is great, and the market competition is cruel, which is the same in any era. The business world has always been "one chicken dead, one chicken crowing". It is the most normal thing that someone will pick up the plate as soon as the front foot of your store is closed.
The epidemic sweeping the world really caught people by surprise. Under this wave of impact, many stores have no choice but to close their stores in a hurry.
However, apart from the force majeure, is there no other reason that led to the closure of the shop? Maybe you can't help nodding and saying, "Yes, there are other reasons."
Today, we will choose two of these reasons to discuss with you in a low profile.
. Think you can open a coffee shop if you like coffee?
It is inevitable to like coffee, but some people say that there are many ways to like coffee. We can order takeout, make cafes, or even learn to do it at home. We don't have to open a coffee shop, but we have to pay the cost of time.
It makes sense to think about it now. (if I don't say it's okay, I feel heartache when I say it)
When you were a professional, you used your salary to develop a hobby for drinking coffee, never considered the location of a coffee shop, never calculated the cost of raw materials, never compared coffee equipment, never did a customer group analysis, and never knew about the rent in the area. Each link is interlinked, and the increase in fixed costs means that the return cycle will be longer.
When it comes to the real "real gun" to do, to open a coffee shop to start a business, I am afraid that the original "love" will become to rely on feelings and willpower to make ends meet.
. Conflicts between partners
As the saying goes, "when you do business, you can't partner with your friends." Although this is not an absolute matter, I do not know whether there are 0.5 out of 10 000 people who can handle this matter well.
It is not only the emotion but also the system that constrains the partners!
We all say that "there is no square without rules". Before cooperation, it is suggested that everyone had better establish rules, rules, the contract to be determined, the contract to be signed. This will at least ensure that when problems or conflicts escalate in the future, it will reduce the possibility that there is no way to solve them.
After all, in cooperation, the biggest obstacle between acquaintances and friends is that affection is not a rule, so there is a lot of flexibility. Especially when piercing the last layer of paper, do you expect the partners to "consciously" abide by the spirit of the contract and fulfill their cooperative obligations?
Yeah? Under the condition that the earth does not explode, it is believed that the vast majority of cases. It's impossible, .
"in fact, in the early days of the partnership, it was noticed that one of the partners was deliberately evading certain issues, but perhaps he was focusing on other things preparing to open the store at that time. This' small problem'is not taken seriously." said a cafe owner who declined to be named.
When discontent is saved up to a certain amount, it is easy to collapse.
"until the coffee shop began to operate, the two sides did not understand more and more, and then the contradiction escalated. Less than three months after opening, one of the partners took the liquidity showdown related to the store's' survival 'and said,' stop playing'. "
What??
The former owner of the library locked his mobile phone and went on to say, "the process from partnership to breaking up is magical. In addition to paying tuition fees, I have also learned a lot of skills that I never thought I would learn before."
Yes, you can learn from everything you do. Touch your head.
So, in the end, all the big guys here! Do you have any entrepreneurial stories to share? If you like, the codeworker would like to hear your summary!
For more information about coffee beans, please follow the coffee workshop (Wechat official account cafe_style)
For professional coffee knowledge exchange, please add WeChat kaixinguoguo0925.
FrontStreet Coffee is a long-established specialty coffee roaster in Guangzhou China, selling freshly roasted beans from its own farm in Yunnan as well as dozens of carefully selected single-origin beans from around the world for both pour-over and espresso. The products deliver consistently excellent quality and great value, with shipping within 24 hours. Guangzhou’s FrontStreet Coffee shop is recommended by many coffee lovers, and the beans are now available online at the Tmall 。
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