Tim Hortons Coffee Canada Launches Double Double Series
I still remember that the phrase "Let's do something across the border" was heard by football star Neymar in a beer advertisement. Although it is not unusual for sports stars to make trouble across the border, sports stars go to film and television productions and directors to drive racing cars. Fine, it's not strange anymore.
Nowadays, more and more brands want to promote their cultural diversity in order to attract more young consumers, first Uniqlo, which sells clothes, has started the coffee business, and then Tim Hortons, which sells coffee, makes clothes.
Yes, the coffee seller went across the border to make clothes. International Coffee Day falls on October 1 every year, while Canada and the United States, two North American countries, usually celebrate Coffee Day on September 29, local time. On Coffee Day, there are many coffee shops that offer you free coffee.
This year's Tim Hortons does not follow the usual path with Starbucks and Piay, but takes a different approach by launching its own limited edition perimeter on Coffee Day to celebrate National Coffee Day.
According to an article published by blogTO, a Toronto-based life information publishing platform, Tim Hortons launched its clothing line on Coffee Day in North America on Sept. 29, local time, and online sales officially opened at 10: 00 a.m. on Sept. 29. The Double Double series includes hoodies, sweatpants, T-shirts and accompanying cups.
In order for more Tim Hortons fans to buy its surroundings, the brand promised to replenish it every 20 minutes, just as they would make a pot of fresh coffee every 20 minutes.
When it comes to the design inspiration of this series, we need to tell you that Tim Hortons can be seen everywhere in Canada, just like Starbucks in the United States. But after Tim Hortons entered China, it seemed to have changed completely, but not completely. The style of online celebrity painting in China is completely different from that of Canada. Other people's breakfast restaurant turned into an exquisite afternoon tea place.
In Tim Hortons, Canada, more people order Double Double and Iced Capp coffee. Among them, the popular Double Double coffee is the inspiration for the design of this series of clothes. If you take a closer look at the words on your shirt and trousers, it's not hard to find that Double Double is really from top to bottom. In addition, even the colors are very similar, which can be said to be a very fashionable design.
To put it simply, Double Double is double sugar and double milk.
A spokesman for Tim Hortons said the series was designed to provide Tim Hortons's most loyal customers with a unique and avant-garde way to showcase their favorite drinks.
It is not convenient to judge whether it is fashionable or good-looking. After all, turnips and vegetables have their own preferences. As for the little friends who really want to start, they can only think about it. Because all the goods have been sold out.
What is very interesting is that this kind of foreign coffee brand, for example, Tim Hortons, has the title of national coffee shop in Canada, and its market positioning is civilian, cheap, readily available and ready to go. In China, the taste has changed, the style has changed, and the position has also changed. The said civilian, cheap, the price follows the picture along with the exquisite style. As consumers, they advocate rational consumption and the ratio of performance to price is more important.
Photo Source: Tim Hortons official Weibo, Internet
For more information about coffee beans, please follow the coffee workshop (Wechat official account cafe_style)
For professional coffee knowledge exchange, please add Wechat account kaixinguoguo0925.
FrontStreet Coffee is a long-established specialty coffee roaster in Guangzhou China, selling freshly roasted beans from its own farm in Yunnan as well as dozens of carefully selected single-origin beans from around the world for both pour-over and espresso. The products deliver consistently excellent quality and great value, with shipping within 24 hours. Guangzhou’s FrontStreet Coffee shop is recommended by many coffee lovers, and the beans are now available online at the Tmall 。
Important Notice :
前街咖啡 FrontStreet Coffee has moved to new addredd:
FrontStreet Coffee Address: 315,Donghua East Road,GuangZhou
Tel:020 38364473
- Prev
The difference between seasoned tea and scented tea what kind of tea does Earl Grey tea belong to?
What's the difference between fragrant tea and seasoned tea? There are some differences between seasoned tea and scented tea. The production of scented tea is made by adding and removing natural flowers and tea leaves before the scented tea is completely completed. It does not include any type of natural or artificial flavors or spices. If tea is made with the addition of its fresh ingredients
- Next
What are the fragrant types of Dancong tea? Where does Huangzhi fragrant Phoenix single fir buy more authentic?
Fenghuang Danzong tea is a kind of oolong tea from Guangdong in southern China.
Related
- Can you make coffee with cola? Is hand-brewed coffee and iced coke good?
- How long will coffee beans go bad? Is the shelf life of coffee beans 12 months? How to tell if the coffee is bad?
- What is "extremely light roasted coffee"? The difference between Nordic roasted coffee and Japanese deep-roasted coffee
- Why does Ice-Drip coffee smell wine when it is left for a long time? How many days is recommended to finish drinking ice drops? Why do I feel astringent when I just made ice drops?
- Why are there so few coffee shops selling avgado? What kind of ice cream tastes good for Avgado? The origin of Affogato, the taste of making
- How to choose props for beginners in coffee pulling? What equipment do I need to teach myself latte?
- Should the direction of hand-brewed coffee circle be from inside out or from outside to inside? How to teach the size of the coffee circle
- There are many ways to make mocha pot latte. How to add milk to Mocha pot coffee is better to drink? Can a mocha pot be extracted with milk?
- Why can't the flavor of hanging ear coffee be brewed? How to control the concentration of coffee during the season?
- Barista's professional knowledge sharing: Is there a difference between latte and piccolo and Gibraltar Cotado? What is Blue Bottle Coffee's signature milk coffee?