Milk tea has been complained and the follow-up has come! Is the high-speed railway milk tea complained that it is not as fragrant as 1 yuan? High-speed railway milk tea responds to controversy
The high-speed railway official announced that the news of selling milk tea continued to ferment.
After the news was released on Nov. 14, the topic of "high-speed rail milk tea has been launched" became the No. 1 hot search on Weibo, attracting heated discussion among netizens.
After its launch, the milk tea quickly became an "Internet celebrity" tea, but it also caused complaints from netizens in terms of price and taste. On Nov. 16, the topic of "high-speed rail milk tea is complained about not being as fragrant as 1 yuan" once again became the top search on Weibo.
In response to the heated debate over the high-speed rail milk tea "that Girl" launched by Guangzhou Railway Group, on November 16, high-speed railway milk tea responded to the controversy: reasonable pricing will improve the quality.
The person in charge of Guangzhou EMU Catering Co., Ltd. of Guangzhou Railway Group responded that the prices of the four flavors of milk tea launched this time are based on the comprehensive calculation of production, sales and transportation costs. on the one hand, it makes reference to factors such as the production capacity and sales price of brand tea in the Pearl River Delta region, on the other hand, it takes into account the more complex operating environment of the high-speed railway relative to the ground, its relatively high operating costs, and its pricing is in line with the pricing standards of the relevant departments.
As for the question of "poor taste", the responsible person also responded: the next step will be based on the valuable opinions and suggestions of the vast number of visitors and netizens, continuously upgrade the high-speed railway milk tea products, vigorously improve the quality, and make high-speed railway milk tea in line with the good experience of tourists.
On November 14, the official Wechat account of China Railway released "High-speed Railway Milk Tea online!" Introduction: China Railway Guangzhou Bureau Group Co., Ltd. Guangzhou EMU Catering Company took the lead in launching high-speed rail milk tea, with the image of a high-speed rail catering attendant printed on the packaging, named "that girl". Its inspiration comes from Hot Tea, HK Style, who was made in the carriage last year.
It is understood that high-speed rail milk tea went on sale in mid-October 2021, selling an average of 3000 cups a day and often out of stock. At present, there are four flavors of high-speed rail milk tea series, including: Qingxue jasmine fruit tea, Golden Lan card (Hong Kong style) original milk tea, pearl milk tea, red bean milk tea, the price is 26 yuan a cup.
"High-speed railway milk tea is online! The article also mentioned: in order to consider the needs of passengers on the high-speed rail, "especially intimately, this milk tea also reduces the concentration and sugar content of the tea."
However, the launch of "high-speed rail milk tea" is not as good as imagined, and the good taste of high-speed rail milk tea is not much from netizens' comments, but is often complained by netizens.
26 yuan a cup of "high-speed rail milk tea" has been complained of high price, some netizens commented that 26 yuan a cup of milk tea, to tell the truth is not cheap; another "famous" to taste the consumer complained: "26 yuan milk tea taste, not as fragrant as a bag of tea bag"; "milk tea taste light, feel like mixed with a lot of water."
Some netizens also complain that the packaging is too ugly.
Some netizens even complained that the name "that girl" embarrassed the boy and made the girl drink awkwardly, and the name should be more approachable.
Taste is very subjective, everyone has different views on taste, but even the name, packaging and price are complained about.
At present, the person in charge of the controversy on high-speed rail milk tea has made adjustments, and whether the follow-up high-speed railway milk tea can still be favored by consumers, we still wait and see.
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