Tims in order to cater to the public on the new pizza, caused heated discussion among netizens!
For many Canadians, waking up every morning and going to Tim Hortons to order a Double Double and a doughnut is the standard breakfast combination. Tims, a coffee chain, has been known for coffee, doughnuts and other fast food products for years. However, Tims 'recent moves have upended many people's perception of the brand.
Tims has previously added burgers, hot dogs, milkshakes, sodas, juices and other new products to its menu that have nothing to do with coffee and doughnuts. But since people found out Tims started serving pizza, many netizens said they were shocked.
According to foreign media reports, Tims, a coffee chain famous for coffee and doughnuts, serves pizza in more than 20 stores in Canada's Greater Toronto area for a limited time. The move is part of Tims 'pilot run, but it can be seen that the brand is moving away from the traditional coffee catering branch and expanding its catering market share in the lunch and dinner categories.
Tim Hortons communications director Michael Oliveira said in an emailed statement that every day Tims stores across Canada are trying to offer consumers creative products they might like, and that the pizza is still in its early testing stages.
Some netizens said on the chatter of the Short Video platform that the new product was delicious and hoped it would leave the product on the menu. According to this Short Video, Tims 'new pizza is priced at $7.99 and $6.99 respectively.
Many netizens were surprised by Tims 'new pizza.
Some netizens said that decades ago, people might think of flying cars walking on the road in 2022, but they wouldn't think of Tims selling pizza.
Some netizens pointed out that Tims is experiencing an "identity crisis".
Some netizens also said that Tims has completely lost its brand identity.
Some users even joked that Tims '"back to basics" plan, announced in 2020, to focus on coffee, doughnuts and breakfast, seems to have been forgotten, and now it's even serving pizza.
Jose Cil, CEO of Tims parent company Restaurant Brands International Limited, said on a quarterly conference call that given the popularity of the Tims brand, Canadians 'perception of value for money and the strength of the lunch product market, afternoon meals present great opportunities.
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