Starbucks Joins $9 Price War?!
▲
Click follow | Daily boutique coffee culture magazine coffee workshop
After Ruixing 9.9 event shrank, many brands launched short-term 9.9 coffee discounts to attract consumers' attention, such as Cudy's 9.9 full-house discount and Tims's weekly 9.9 event to celebrate the 60th anniversary, which successfully grasped the consumer preferences of loyal fans and increased sales in many stores after the event was launched.
Starbucks, which was squeezed out as the number one in China's coffee industry, said at the earnings meeting that it would "not roll the price roll market" next. From the various new products launched by Starbucks recently, we can also see that Starbucks is catering to the needs of Chinese consumers. the launch of new drinks, surrounding mugs and other changes have made changes close to the market demand.
![](https://world.gafei.com/uploadfile/cc/49878b36.jpg)
However, Starbucks, which maintained its arrogant posture and said that it would not join the 9.9 price war, was found to have gone back on its word by netizens today.
This morning, some netizens shared that they had successfully bought two Starbucks drinks with 9 yuan. At first, netizens thought that bug was also worried that Starbucks stores would not arrange delivery when they found out, but unexpectedly, two large cups of drinks were delivered on time, and they really got Starbucks wool.
As long as 9 yuan can buy Starbucks two large cups of new products of the season, which makes the bought netizens happy, call friends to hurry up to place orders, for a time you can see a lot of experience posts on the social platform, but some netizens suspect that Starbucks this 9 yuan activity may not be intentional.
![](https://world.gafei.com/uploadfile/f0/6fcb50ae.jpg)
(promotional picture of Starbucks APP event)
Near International Working Women's Day, brands offer a lot of discounts to attract female consumers during the holiday season, and Starbucks is no exception, launching a time-limited promotion of 49.9 large cups of drinks, but something should have gone wrong before the event went online. many customers actually pay 9 yuan when they place an order, instead of 49.9 as mentioned in the activity rules.
According to the feedback from netizens who heard the news, when they found that they entered Mini Program or Starbucks APP after they found the wool, the relevant activity page could not be opened, and the 9-yuan two-cup system bug was repaired by Starbucks as soon as possible. in addition to the early success of the hand party that bought wool and coffee, netizens who followed failed to seize this once-in-a-lifetime opportunity.
Netizens who failed to buy two drinks for NT $9 were very reluctant. "expired wool is like arsenic, I'm only a few minutes late," and "it's not my turn to do such a good thing!" "my own miss makes me heartache, and the success of netizens makes me even more heartache." it is the expired sugar that is pushed to me again.
Not all netizens who have successfully placed orders are happy. Some netizens said they received a text message from Starbucks after paying, informing them that the successful order of 9 yuan was cancelled and the payment was returned.
At present, Starbucks has repaired the system bug,3.8 activity page to restore the payment amount of the order to 49.9. For Starbucks' regular customers, 49.9 cups of drinks are a big discount to Starbucks' daily prices, but consumers still want more attractive promotional prices and encourage more people to place orders.
Picture from: Xiao Hong Shu
Disclaimer: some of the pictures in this article come from the network, and some of the contents of the website, such as pictures, we will respect the origin of the original copyright, but due to the large number, there will be individual pictures and texts not in time to indicate, please forgive me. If the original author has any disputes can contact the website to deal with, once verified we will immediately correct, by the "coffee workshop" collation and editing, reprint please indicate, if infringement, please inform deletion, thank you ~!
- Prev
What's the taste of coffee made with Robusta? Can I use Robusta for beans that make coffee by hand?
There are often some younger friends who want to find the opportunity to experience here in Qianjie because they have not tasted Luo Dou. But you know, Luodou such a "good thing" in front of the street will not be taken out at will, unless you first sign a guarantee that will not give bad reviews! It's a joke! Qianjie is coming to join you today.
- Next
Guests become shopkeepers "mouth for" to drive customers, netizens: not suitable!
▲ Click to follow | Daily boutique Coffee Culture Magazine Coffee Workshop for many coffee shopkeepers, noisy children should be one of the customers they are afraid to encounter. Most of the public impression of the cafe is quiet and comfortable, and the noisy play of children may disturb the good environment in the shop.
Related
- The coffee shop assistant steals his own credit card machine to collect money! Court: No repayment required
- What are the characteristics of Panama's coffee producing areas? How to grade Jade Manor
- Roads in many places in Colombia are blocked! Influencing transportation in multiple industries
- Shoulder to shoulder! The coffee exhibition became a national gathering without threshold!
- Panama BOP award-winning Jensen Manor What is rose summer coffee? The difference between Jensen Manor and Emerald Manor?
- How does the concentration of espresso affect? What does shot mean? How to say strong coffee?
- Passers-by tear up coffee shop posters for photos! Shop owner: I am furious
- Lucky installed a tea drinking machine?! Employee: Happy and sad!
- What does Kenyan coffee taste like? What classification does Kenya use?
- Coffee bean prices are high! Nearly 60% of Brazil's land is affected by drought and fires!