Pervasive! Give Kudi land and open a coffee shop?!

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Recently, a netizen wanted to buy a cup of coffee and turned on his mobile phone to navigate to a nearby Coffee Shop. He followed the navigation instructions all the way forward, and when he reached his destination, he looked up and was shocked by the scene in front of him.

From the sign, the Cudy should be next door to the soup bag shop, and there is only one reception window on the facade. The customer went to the window and saw that the coffee shop was actually opened in a steamed stuffed bun shop. Customers who enter the store can not only buy a soup bag to fill their stomachs, but also go to the bar and order a cup of coffee to quench their thirst and settle their breakfast at once.

Kudi's store-in-store model surprised and amused the netizen, but under the sharing post, netizens everywhere posted all kinds of unexpected Kudi stores they saw.

Rosen convenience store doesn't sell its own coffee, it sells Cuddy instead!

It is no longer a dream to have a cup of coffee in the business hall to do business slowly.

The combination of roasting and coffee is not unexpected.

It's just that the Cuddy sign was so small that it passed by accidentally.

Maybe a bowl of ramen with coffee soup?

Suitable for lobster, in addition to beer can also be iced American coffee

The flavor of traditional Chinese medicine is mixed with the smell of coffee

The smell. A little close but not very harmonious.

Skateboard + coffee, drink and take off?

In addition to the above, people everywhere also said that they could see Kudi's eye-catching red and white sign in bookstores, Internet cafes, printing shops, barbershops, laundries, administrative centers, real estate agents, pet hospitals and other places. Bluntly, the brand is really "pervasive", "really dare to open anywhere" and "feel that Kudi can run in and open a store."

In May this year, Cudy launched a convenient store model, promoting "you can open a coffee shop with one square meter". Two months ago, the brand announced that it would open 8000 convenience stores in the second half of the year, with plans to see Cuddy everywhere. Today, bright red and white logo can be seen in all kinds of casual small stores on the street, which is enough to show that Cudy is vigorously promoting the store-in-store model, speeding up the layout of stores and seizing the market.

At the same time, however, many consumers are seriously concerned about the hygiene of coffee shops in these small corners.

A netizen also noticed that floating pet hair could be seen everywhere in the store when he found that Cudy had been driven into the pet hospital, saying bluntly that the drinks made in this environment were unsettling and that most consumers did not want to drink a cup of coffee where they could see dog hair.

Customers said bluntly that when they saw machinery and equipment, raw materials and so on piled up in the corner, the clerk wanted to turn around and grab a packing cup and could earn milk on the table, they couldn't help but feel seriously uneasy about the drinks they made.

In addition, some of the people who operate coffee machines in convenience stores are not professionally trained, some are not even catering practitioners, and the coffee products they make are of different standards, and these drinks may have food safety risks.

As netizens said, Cudy's in-store model brings convenience to consumers, allowing them to buy a cup of coffee in breakfast stores, convenience stores and other places, while adding extra revenue to some small stores to boost their original business.

On the other hand, consumers can not ignore the problems of store hygiene and product quality control in these coffee "fly houses". Many people say bluntly that while speeding up the opening of a store and achieving the goal of "there is Cudy within 100 meters", the brand should pay more attention to the food safety of convenient stores, so that the majority of users can rest assured.

Picture from: Xiao Hong Shu

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