Sold out when you open a store?! The demand for happy tea and golden phoenix tea crisp exceeds the demand!

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This morning, Xi Tea launched a buy one get one free event for Jinfeng Tea Crispy. It is reported that Jinfeng Tea Crispy is a tea launched by Xicha in 2024 inspired by Jinfeng Tea King. It is sold in bulk when it is first launched and is loved by users. At the request of many consumers, the post-brand launched a boxed Jinfeng Tea Crispy for sharing some time ago.

I heard that the very popular refreshments only have a buy one get one free event today, and that the delivery fee can be waived when ordering on Monday in the Mini programs. Fans who love Golden Phoenix Tea Crispy opened the official Mini programs early and prepared to buy two boxes of today's afternoon tea desserts. However, when ten o'clock arrived, the store's status had just switched from closing to normal business. Some users who placed orders found that they had not added Jinfeng Tea Crispy to their shopping bags, and the product inventory instantly changed to 0, making it impossible to place an order. purchase.

Seeing the prompts that popped up from the Mini programs, many people thought that their hands were not as fast as others and they couldn't collect time-limited wool. However, when some people browsed the store menu again, they found that although the Jinfeng tea cake marked "Buy One Get One Free" was temporarily sold out, another Jinfeng tea cake in the list that was not marked with an activity label could be purchased normally.

In the user's view, if the store's refreshment inventory has been emptied, then another product link should also have the same sold-out reminder. However, the current situation is completely different from what they thought, which really puzzled fans. Judging from the screenshots of Mini programs posted by netizens on social platforms, there are not a few consumers who encounter this situation.

"I went to place an order from one to ten o'clock, and as a result, the buy one get one link store showed that it was sold out, but the link was in stock","As soon as I opened the door, I said that there was insufficient inventory and there was a box left, and I couldn't place an order.","Once the card is clicked in, it is sold out","All boxes are exhausted, and there is nothing in bulk", and "There is no active inventory sold separately."

This unpleasant consumption experience reminds Xi tea users of last Friday's buy one get one free event for matcha. Shortly after the event started at that time, many stores across the country had to remove the event drinks due to insufficient materials and insufficient supply in production. Some consumers were unable to participate in this time-limited event and could not buy the same products they wanted for celebrities.

Nowadays, the brand has once again launched a product buy-and-gift activity, but has not learned from the activities of the past few days and ensured that each store has sufficient inventory to cope with consumers 'purchasing enthusiasm before the event starts. Instead, there are no seconds to open the store and the store's inventory display. Confusion and other situations have poured cold water on expectant customers.

However, some fans said,"I looked at many wedding teas near me, and they all sold out immediately at the opening of the store (in disguise, they did not participate in the event), while directly operated stores all prepared inventory and bought it at will." They speculated that the reason why the gift activities were unsatisfactory may be related to store operation decisions.

The clerk who appeared in the comment area explained that although the Jinfeng Tea Crispy can be stored for a long time,"basically each store has dozens of boxes in stock. If someone buys it, it will be gone at once.""The goods will be sold out as soon as they arrive in the store." It is sold out, and there is no way to save one get one free."As a result, the supply of gift products exceeds demand and consumers cannot get them.

Picture from: Xiaohongshu

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