Nestle Coffee Center lays foundation in Pu 'er, Yunnan, China
(Yunnan, March 9, 2015) the large-scale project of Nestle Coffee Center in Pu'er Industrial Park officially broke ground today. the center will greatly enhance its ability to provide training and technical support to farmers and coffee workers. further improve and promote the development of Pu'er coffee industry. The center is expected to be operational during the 2015-2016 coffee purchasing season.
The Nestle Coffee Center consists of two parts. One part is the Nestle Coffee planting training Center and the raw coffee bean testing room, which will provide training for curry farmers, agronomists and coffee professionals, making it the largest coffee training base of its kind in China; the other part is modern storage facilities. With the increase in coffee bean production in Pu'er, this configuration will provide much-needed infrastructure for further coffee bean procurement and establish local high-quality procurement and testing benchmarks based on international standards.
As the first multinational company to invest in agriculture in southwest China, Nestl é, adhering to the consistent business philosophy of "creating shared value", has been committed to cooperating with relevant departments from the central to local governments to jointly promote the industrialization of coffee. Through the joint efforts of many parties, the coffee industry and economic development in Yunnan have undergone tremendous changes, and have gradually developed into a high-quality small-seed coffee bean producing area with vigorous development, rich profits and deeply concerned by the global coffee industry. Nestle's coffee development project in Yunnan has won recognition from all walks of life, won the United Nations "2012 World Business and Development Award", and was awarded the United Nations Global Compact China Best practices in 2012 in the same year. Since the beginning of this purchasing season, all coffee beans purchased by Nestl é will pass 4C certification, laying the foundation for the long-term sustainable development of Pu'er coffee.
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China's coffee to be exported will become a major global coffee production base.
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