Lishen Coffee Opens New 80-Million-Yuan Factory in Hainan

When a well-known national coffee brand opens a brand-new facility, coffee professionals and industry watchers want to know: what does this mean for production capacity, efficiency, and the future of the domestic coffee market? In May 2024, the answer arrived in Haikou, Hainan, with the official launch of the new Lishen Coffee factory in Guilinyang.

Lishen Coffee’s new plant, built on a 65-acre site in the Luoniushan Industrial Park, began production on May 28, 2024. This facility is the result of a project initiated in early 2013 with nearly 400 million yuan in total investment. The first phase includes four instant coffee production lines and the upcoming completion of China’s first dedicated coffee museum on-site.

What’s Special About the New Lishen Coffee Facility?

The new factory is not just another production site—it’s been designed as a benchmark for China’s coffee manufacturing sector. Every piece of equipment comes from international suppliers and uses cutting-edge production techniques. The factory meets the highest standards in building design, equipment specs, processing methods, and management workflows. Importantly, it also emphasizes resource efficiency and sustainability, leading to significant reductions in energy use and waste.

How Much More Productive Is the New Plant?

Despite reducing its workforce by two-thirds compared to older operations, the new plant is projected to achieve over ten times the output. This massive leap in productivity is thanks to automated production lines and optimized material usage. The facility is expected to generate around 800 million yuan in annual revenue, placing it among the most valuable food-production sites in Hainan province.

Why Is This Factory Significant for the Industry?

Beyond its commercial output, the Lishen Coffee factory is set to become Hainan’s first industrial tourism demonstration project within the food sector. This means it will open its doors to the public, offering tours that showcase coffee production and reinforce consumer connection to the brand. Such initiatives help elevate the status of domestic coffee manufacturers and promote wider understanding of coffee processing.

A Long History in China’s Coffee Market

Lishen is no newcomer—it’s China’s leading instant coffee brand with 49 years of history. The company made an early bet on advanced technology by importing China’s first instant coffee production line from Danish company NIRO, with an investment of several million US dollars. That move established Lishen as a pioneer in the domestic instant coffee segment, equipped with technology that was unmatched in China at the time.

How Has Lishen Maintained Its Market Position?

Over the decades, Lishen has stayed competitive by focusing on its core strength: soluble coffee. The brand consistently introduces new products, improves quality, and builds added value through peripheral offerings like coffee-themed dining and tourism experiences. These efforts, combined with strong recognition in both domestic and international markets, have earned Lishen more than 60 awards—highlighting its ongoing influence and innovation in the coffee industry.

Frequently Asked Questions

Where is the new Lishen Coffee factory located?

The new Lishen Coffee factory is located in the Luoniushan Industrial Park in Guilinyang, Haikou, Hainan Province, on a site covering 65 acres.

When did the new factory start production?

The new Lishen Coffee factory officially began production on May 28, 2024.

How much did the new factory cost to build?

The total investment in the Lishen Coffee new factory project was nearly 400 million yuan, with the first phase now completed.

How many production lines are in the new factory?

The first phase of the new Lishen Coffee factory includes four instant coffee production lines.

What makes the new factory more efficient?

The new factory uses international-grade equipment and processes that reduce labor needs by two-thirds while increasing output more than tenfold, improving resource efficiency and lowering emissions.

Will the public be able to visit the factory?

Yes, the factory is set to become Hainan’s first industrial tourism demonstration project in the food industry, meaning it will offer public tours in the future.