Swiss JURA Coffee Machine Brand and domestic Agent

Swiss coffee machine brand:

JURA Elektroapparate AG was founded in 1931 and has long been committed to the development and manufacture of high-end household appliances. Since the mid-1980s, the company has focused on the development of fully automatic coffee machines for home use and has gradually become a first-tier brand and manufacturer in the industry. Years of experience accumulation and patented technology innovation, so that the company's product line from the home field to the commercial field extension, today, more and more enterprises and catering service places have begun to become customers and partners of the company.

Univision headquarters is located in Niederbuchisten, Switzerland. From a traditional Swiss brand to today's global company, Univision has branches in Germany, Austria, Spain and the Netherlands, as well as distributors and offices in America, Asia and Europe.

Core competitiveness Product innovation is inseparable from innovation in concept, technology and design. At Universum, we have a dedicated team of product developers, engineers, designers and marketing experts who are looking for answers to the same question every day: where will the future of espresso machines go?

In order to meet the needs of the market, Uray works closely with its OEM manufacturers in Switzerland. All our products are made in Switzerland to control and guarantee the quality of our products, which is also an important part of our core competitiveness.

In addition to product research and development, the core competitiveness of Yourui is also reflected in marketing, after-sales service and logistics. Swiss headquarters has established a complete system to ensure that marketing props, maintenance service parts and so on can be delivered to all parts in a timely manner.

In terms of sales, U-ray branches and agents in various countries around the world formulate marketing strategies according to local conditions and expand business. At the same time, the global brand image promoted by Yourui has also developed Yourui from a Swiss local brand to a well-known brand in the global coffee machine industry.

Roger Federer--Goodwill Ambassador of JURA

JURA, the famous Swiss company that produces fully automatic coffee machines, started a partnership with tennis king Roger Federer in 2006. Roger Federer, the Swiss Open champion, will represent JURA in Switzerland and around the world as goodwill ambassadors, spreading the common values of professionalism, precision, prestige and enthusiasm.

China Coffee Trading Network: www.gafei.com