Coffee review

2014 Beijing International Coffee Expo

Published: 2024-11-05 Author: World Gafei
Last Updated: 2024/11/05, The 2014 Beijing International Coffee Expo, sponsored by Beijing International Coffee Industry Association and China International Trade Center, was held at Beijing International Trade Convention and Exhibition Center (18 Yangfang Dian East Road, Haidian District, Beijing) from June 20 to 22, 2014. Asian Coffee Association was invited to participate. It is an important exhibition for the domestic coffee industry and an excellent platform for domestic and foreign enterprises to develop China's coffee market.

This exhibition focuses on the world's boutique coffee beans and coffee products, commercial and household coffee machines, coffee utensils, coffee shop accessories, coffee roasting and processing equipment and technology, coffee shop chain operation and coffee consumables, to build a platform for enterprises to exchange needed goods and open up business opportunities. For foreign exhibitors, participating in this exhibition is a good opportunity to enter the Chinese market. The exhibition attracted overseas exhibitors from 15 countries and regions, including Italy, France, New Zealand, Brazil, Mexico, Ecuador, Colombia, Ethiopia, Jamaica, Japan, South Korea, Indonesia, Taiwan, Hong Kong and Macau. Pu'er City in Yunnan Province, one of the most important coffee bean producing areas in China, also organized a delegation to participate in the exhibition for the first time, promoting exchanges and cooperation between domestic coffee beans and coffee bean origin countries in the world.

With the economic development of China, coffee has undoubtedly become an indispensable thing in people's life. As a drink with unique taste, coffee is deeply loved by young consumers. Middle-aged and young people are the main consumer groups of coffee products. With the expansion of coffee consumer groups, coffee culture also came into being, which to a certain extent attracted more and more consumers. People in the industry believe that at present, the Chinese coffee consumption market is still small, and the growth momentum is very considerable. China's coffee consumption is growing at an annual rate of about 15%, while the world coffee consumption is growing at an annual rate of only 2%. Another statistic shows that since 1998, China's per capita coffee consumption has been increasing by 30% year by year, which is the main reason why major coffee producing countries and coffee manufacturers are keen to participate in exhibitions in China.

The audience of the exhibition covers a wide range of people, including domestic professional coffee industry, such as coffee connoisseurs, coffee producers, processors, dealers, purchasers, Beijing star hotel coffee shop operators, foreign restaurants, bars, coffee chain enterprises, shopping malls, supermarkets and other responsible persons, purchasing executives, but also the majority of coffee lovers and consumers.

In order to provide more channels for exhibitors to contact professional buyers, the exhibition also held rich and colorful activities, including Pu'er Coffee and the second Chinese Pu'er Coffee Cup World siphon Pot Competition, China Tea International Trade Cup tester Competition, 2014CICIE fun auction ("CoffeeFan" Auction), Coffee experience Hall-Coffee appointment, etc., which will give you a taste of the ultimate coffee culture feast. Bring high value-added exhibition effect to the exhibitors. The exhibition also has a special sales area, and ordinary coffee consumers can also

To buy good value for money coffee and all kinds of coffee utensils.

The cooperation between the Asian Coffee Association and the Beijing Coffee Association is of great significance, marking a great progress in the cooperation of China's inland coffee industry, as well as the comprehensive work of the Asian Coffee Association in the interior of China.

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