Coffee review

Development of Coffee Machine Market in China

Published: 2024-11-10 Author: World Gafei
Last Updated: 2024/11/10, At present, the Chinese coffee machine market is dominated by foreign manufacturers, and the market share is mainly concentrated in the hands of Delong and Philips. In recent years, many enterprises have entered the coffee machine industry, from 35 in 2012 to 132 in 2015, but the leading products in the coffee machine industry are still Delong and Philips, which accounted for more than 80% of the Chinese coffee machine market in 2015. Current

At present, the Chinese coffee machine market is dominated by foreign manufacturers, and the market share is mainly concentrated in the hands of Delong and Philips. In recent years, many enterprises have entered the coffee machine industry, from 35 in 2012 to 132 in 2015, but the leading products in the coffee machine industry are still Delong and Philips, which accounted for more than 80% of the Chinese coffee machine market in 2015.

At present, the coffee consumer group in China has gradually taken shape, and the key to the next step is for coffee machine enterprises to cultivate consumption habits and tap the market potential. By virtue of local advantages, Chinese enterprises will win out foreign brands in cultivating the market and tapping potential, so as to break the current market pattern dominated by foreign capital.

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