Nestl é makes coffee capsules for Yunnan coffee for the global market.
At present, Yunnan has become the largest coffee producing area in China, with a coffee planting area of nearly 1.8 million mu and an output of 130000 tons. Yunnan limited edition espresso is a pure Arabica coffee, the packaging design comes from Chinese ink painting, and the limited edition logo design uses Chinese traditional seal culture, which complements the theme of Chinese coffee.
Luo Yucheng, director of Nestle Pu'er purchasing station, said that the capsule coffee machine has entered urban life in China. During the 2014-2015 purchasing season, Nestl é Pu'er Agronomy Department received a special task from the Swiss headquarters: to purchase good Yunnan coffee beans to make a limited edition espresso.
For this reason, Nestl é traced the quality of coffee suppliers according to the supply situation of coffee suppliers in recent years, evaluated the level of coffee endoplasm and the stability of coffee quality, and finally locked more than 10 planting bases. Under the advice and guidance of Nestl é coffee agronomists, farmers choose the best fresh fruits in the coffee base, from peeling, degumming, soaking, drying, shelling and grading to screening. In the end, seven suppliers won, including 2 from Xishuangbanna and 5 from Pu'er.
"making capsule coffee with coffee beans from Yunnan is a recognition for Yunnan coffee growers to continuously improve their planting technology, improve their quality and grow in a sustainable way, and it also makes consumers' drinking experience more meaningful." Luo Yucheng said.
According to reports, since the launch of agricultural technical assistance service projects and the opening of demonstration farms in Yunnan in the 1990s, Nestl é is stepping up efforts to provide technical support to Yunnan coffee producing areas.
- Prev
Starbucks "helps" Nestle Coffee, another giant increases the size of the Chinese market
The big crocodile Buck, who is now grinding coffee, has intersected with Nestl é, the ancestor of instant coffee. Starbucks announced plans to sell espresso for Nestl é home capsule coffee machines in Europe, Reuters reported. This marks that Starbucks products will also be made by Nestl é capsule coffee machines. At almost the same time on the 23rd, Nestle Coffee Center was officially in the cloud.
- Next
Eight Coffee cities dedicated to Coffee lovers
Seattle in the eyes of coffee lovers around the world, there will be a separate location reserved for it, where the famous chain Starbucks was born. It is because of Seattle people's love for coffee that gives birth to a world-renowned brand. Other coffee chains are also spread all over the city network, and what is more worth discovering are the characteristic small cafes. The first star
Related
- It's a huge uproar! Well-known brands use "prefabricated concentrate" for cold extraction?!
- The store was exposed to mice running around! Mixue Ice City urgently apologizes!
- The more you look at it, the weirder it becomes?! Lucky linkage cup print three-eyed Tom Cat!
- Self-delivery modification was rejected! Customers come to the door and throw coffee angrily?!
- What degree of grind should I use to make coffee by hand? How fine should the coffee powder be ground with cold ice drops? What is the No. 20 screen? How fine are the grains of fine sugar? What is the appropriate grind for the espresso?
- Why is coffee bean watches always oily? Are the oil out of the coffee beans stale? Are oily coffee beans of higher quality? What is the difference between deep and light coffee?
- How long is the taste period for coffee? How long is the best time to finish your coffee? How long can coffee stay in a thermos cup? What is the best degree of hand-brewed coffee?
- Pour out all the raw materials! Many Lucky products are off the market!
- "Haidilao in the milk tea industry" Kawangka quietly increases its prices again! Netizen: No more drinking!
- Ask for 20,000 yuan! Coffee shop managers trick employees into fake marriages?!