China Mobile Launches "Migu Coffee" Concentrate for 18 Yuan
The store is also modeled on the business model of the Apple store, where users can summon salespeople to come around anytime and anywhere and use tablets to do business. In addition, VR helmets, 3D printers, drones and other devices are placed around the cashier area of the cafe, which is convenient for interested users to experience at any time.
Shanghai Mobile said that after Yangpu Binjiang, Shanghai Mobile will also upgrade two large business halls, Xujiahui and Changshou Road, in addition to the standard "Migu Coffee". The new business hall will provide more innovative technology and service experience.
The focus of China Mobile's move is not on coffee, but to increase the stickiness of users through a good experience environment. It seems that you don't have to go to a cafe to drink coffee in the future, you know? China Mobile began to sell coffee, and it is 18 yuan a cup of espresso. Migu Coffee is a service brand launched by China Mobile last year, so what is the motivation for China Mobile to open a coffee shop? Do you want to enter the coffee industry?
Yesterday morning, Shanghai Mobile opened the first Yangpu Binjiang New concept Business Hall on Pingliang Road. In the business hall of nearly 1000 square meters, more than half of the area was reserved for "Migu Coffee". "Migu Coffee" is an innovative Internet service brand launched by China Mobile last year, which aims to provide a popular space for young users to gather and communicate through the medium of cafes.
The reporter saw at the scene that the spatial layout of this new concept business hall adopts the mash-up style of "Starbucks + Apple Store". In addition to the slow-down cafes, the previously boring business space has also been transformed into an Apple store style, with best-selling phones placed on oversized log tables for users to experience.
- Prev
China Mobile launches "Migu Coffee" for 18 yuan concentrate.
The store is also modeled on the business model of the Apple store, where users can summon salespeople to come around anytime and anywhere and use tablets to do business. In addition, VR helmets, 3D printers, drones and other devices are placed around the cashier area of the cafe, which is convenient for interested users to experience at any time. Shanghai Mobile said that after Yangpu Binjiang, Shanghai Mobile will also focus on Xujiahui and Changshou Road.
- Next
World Coffee Science Congress-the 26th World Coffee Science Congress results released
Coffee chemistry: the research results of experts from various countries show that different processing methods and storage conditions have effects on the microbial and chemical composition of coffee. In the process of storage, the temperature of storage will be reduced, which can better ensure the quality of coffee. Professor Pochun Possion, a professor from Switzerland, gave a brief explanation on ensuring the freshness of coffee in the coffee distribution system.
Related
- How to do proportional steps for 400 times of foamed coffee? What is the reason why espresso cannot foam?
- How does coffee break out of rich layers? Which is better, washed coffee beans or sun-dried coffee beans?
- What are the five ways to drink American coffee? What is the difference between American coffee and Long Black? How to make quicksand ice American style? How to pull flowers in American coffee? Can I take milk in American coffee?
- What's so good about Blue Mountain, which ranks first in the world's top coffee beans? What grade does Blue Mountain Coffee belong to? What are the characteristics and taste of Blue Mountain Coffee?
- How to draw flowers in American coffee? Can American coffee draw flowers? What is the principle of latte flowers? How to kill the milk foam of coffee flower?
- Is it better to use lightly baked beans or deeply baked beans for mocha pot coffee? How to use and make a mocha pot! What should I do if the Mocha pot has a splash problem?
- What does special coffee mean? What beans are the best to make special coffee? Do you make special coffee with espresso or cold extract? Why is specialty coffee the "cocktail" of the coffee industry?
- Coffee shop specialty American production ratio step by step tutorial KFC apple bubble American practice
- What is the difference between the foam of a latte and white cappuccino? How thick should Latte's milk foam be made? What's the difference between a cappuccino and an Australian white latte?
- The right way to drink espresso! How to drink coffee best? Do I have to gulp dirty coffee?