Domestic coffee consumption continues to rise-coffee market has ushered in a great development
Various marketing modes
In large and medium-sized cities where the coffee customer base is relatively stable, the marketing and operation modes of coffee shops are becoming more and more diversified. Coffee franchise, coffee closet shop, coffee takeout, coffee cart and so on. Coffee shops also offer a rich variety of products, ranging from a single coffee product to a variety of light meals, or even a mix with Chinese food. This is also determined by the diversification of consumer demand in China.
These are the four major trends in the development of the coffee industry, which people in the industry must know, so that they can better grasp the direction of development.
Therefore, with regard to what will happen to the coffee industry in the future, how the return on investment will be compared, and so on, the investment franchisee must consider the above aspects comprehensively. Choose your own brand for investment to minimize the risk!
Personalized decoration style
Coffee shop decoration, as a large proportion of coffee shop consumption, will develop towards individualization. In the era of experience economy, themed coffee shops that can bring surprise, excitement and knowledge to customers will become more and more popular. Caffe Pascucci for consumers to create a literary atmosphere of the cafe, the whole environment is full of Italian style, retro colors, fashionable murals are pleasing to the eye.
Coffee bean production continues to rise
China's coffee is mainly planted in Yunnan, Hainan and other places, and it still stays in the extensive planting stage, and no deep-processed brand enterprises have been formed, but the overall output of coffee beans is increasing year by year. On the one hand, this is due to the increasing demand for coffee bean production in the market, on the other hand, it also proves that the coffee planting technology in China has been significantly improved. Coupled with the state's encouragement to foreign investors to grow coffee in recent years, the annual output and quality of coffee beans will be asked to climb another high-rise building. And like Caffe Pascucci, as a chain franchise, coffee beans are mainly from Haiti, where people grow them in the most primitive way, without fertilizers and pesticides, so that the coffee beans are natural and pollution-free.
- Prev
The rapid economic development has greatly increased the import and export sales of domestic and international coffee.
For professional cafes, the decoration must also be impeccable, Caffe Pascucci uses the artistic decoration style! Because Italy is the birthplace of the European Renaissance and the modern fashion capital, Italian art is everywhere. Specifically, the main colors of the store are black and red, symbolizing the richness of coffee and the enthusiasm of the Italian. Copper, isn't it?
- Next
The coffee market will be dominated by young people in the future. Are you ready?
Art decoration style is full of style now, young people in China like to bask in life, see favorite food like to take pictures and post on social media to share, the ultimate goal is to use the aesthetic of high style to win likes and attention. The higher the style of decoration, the more personalized cafes are more popular with young people! Caffe Pascucci comes from a country full of art, Italy, also
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