How to expand more publicity channels for your own coffee shop
The owner who sits in the coffee shop all day cannot wait for good business. What the boss needs to do is to integrate resources and expand more publicity channels for his own coffee shop. Coffee shop owners, go out and have a look at other good restaurants. Take your young team and give them a chance to learn. At the same time, you should also pay attention to the propaganda role of the Internet and maintain an open attitude to the operation of the storefront. Learn more and gain more.
Of course, now that the Internet is developed, you can walk all kinds of interesting things about your cafe through your circle of friends without leaving the store. in short, it is the greatest responsibility of the cafe owner to be a good spokesman in your own city and in your own circle. Unless, you make coffee very well, the dishes are collected more cleanly than the waiters, and the service is more cordial than the waiters, but often you can't do all this. Instead, "if you are not there, you will come to check the hygiene."you are afraid to see acquaintances at a discount." you will hide when you encounter complaints; "if you can't work, you will command blindly." How can the business of such a cafe be good?
In a cafe, only the boss has the best social resources, and only the boss has the best financial authority, the boss should not always sit in the shop, you should go out more, start your social platform more, and tell them that you have opened a good cafe. Welcome everyone to sit down, this is what the boss wants to do.
When I go to many cafes, I always see a person sitting on the table nearest the door, with a newspaper or magazine and a pot of tea next to it. Upon inquiry, I know that he / she is the owner of the coffee shop. So I went up and said, "Why are you sitting here?" and he / she said, "Yeah, business is bad, I'll watch it in the store." A good sentence "watching in the store", but do you realize that if you watch in the store, the business will be good? The reason why the cafe owner is the boss, its greatest value is that he / she is the boss.
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The speed at which the giants are marching into the Chinese market is still seen as "counter-trend expansion"
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