Xi'an entrepreneurs need more "DreamWorks"

A cup of coffee can make a startup; a cup of coffee can create a big shot in the industry. This is undoubtedly the most vivid explanation for entrepreneurial coffee.

Start-up coffee represented by garages and 3W is actually an incubator that gathers a large number of young entrepreneurs. So far, hundreds of thousands of entrepreneurs have started the garage coffee service, and nearly 1500 start-ups have come out of the garage coffee service. Entrepreneurial coffee has become synonymous with entrepreneurship, the ideal valley for creators, but also the direct embodiment of a city's entrepreneurial environment, entrepreneurial culture and entrepreneurial atmosphere.

Mass entrepreneurship and innovation are inseparable from a good environment and a strong atmosphere of advocating science and respecting talents. In the ancient city of Xi'an, which is in the midst of the "mass entrepreneurship and innovation" craze, the topic of "creating an entrepreneurial atmosphere" is getting more attention, attention and promotion at a higher level. In the eyes of the founders, what is the current entrepreneurial atmosphere in Xi'an? Around this topic, after interviewing a number of Xi'an founders at different levels, the reporter found that it is generally believed that the "soil" of entrepreneurship and innovation in Xi'an has gradually become rich and fertile, but in terms of creating an atmosphere such as a soft environment for entrepreneurship, we still need to burn the fire more vigorously.

Incubator, start-up coffee, youth salon.

Hope to become a new fashion in the ancient city.

Wang Qi, who has been in Xi'an for four years, always feels that the entrepreneurial atmosphere in Xi'an is still a little boring. "that is to say, it lacks the overall atmosphere and sense of rhythm that is particularly vibrant, energetic, and passionate. Unlike Beijing, where there are incubators everywhere and there is no shortage of creators, the entrepreneurial atmosphere is booming. Walking on the road, people talking about starting a business with their mobile phones can be seen everywhere. There is a joke that 'throwing anything can hit a CEO', is a joke, but it also reflects the high density of creators there. "

Wang Qi said, for example, that mobile televisions in subway cars and buses in Beijing always show advertisements about starting a business with a QR code. On the other hand, Xi'an still lacks this strong atmosphere of entrepreneurship and innovation. "most people still think that the 'iron rice bowl' jobs of civil servants and institutions are more stable, while those who choose to start a business are always not recognized by the environment around them."

Wang Qi believes that small street squares, open-air coffee shops, youth salons and other places that are supposed to be "creators' strongholds" seldom see or hear formal lectures on entrepreneurship with "big names." "I hope that Xi'an can have more garage coffee in the future, so that entrepreneurs have more positions and opportunities, so that the atmosphere of entrepreneurship becomes stronger and stronger, and everyone becomes more prosperous and brings more fresh entrepreneurial blood to Xi'an."

"there are now more than 40 Starbucks in Xi'an, which is definitely not enough. 400 is more or less the same." Secretary Wang Yongkang had such a sigh in a grass-roots survey soon after his implementation of the new program. In this regard, as an entrepreneur netizen "Mochu" has deep feelings: "Secretary Wang's words reflect a lot of economic environment, business atmosphere and business culture problems."

After returning to Xi'an to start a business, Mochu found that Xi'an has a huge gap with big cities such as Beijing, Shanghai and Shenzhen in terms of the number of cafes and coffee culture, and even lags behind Chengdu and Chongqing, which are also western cities. "the main consumers of coffee are office workers or business people who are about 30 years old and have a certain spending power, but they may not go to the cafe for a cup of coffee. They seek the collision of wisdom and the docking of resources, and young people form dream factories one by one. They are the dreamers of a city and the best interpreters of a fair, open and dynamic business culture. "

Citing the experience of a friend of an entrepreneur in the film and television field, Mo Chu said that he had previously raised an online film and television project, which used a lot of contacts in Xi'an and participated in a lot of dinners and banquets. but a simple and practical film crew with complete types of work and consistent knowledge can never be set up. In desperation, my friend left his hometown and came to Beijing, and it took only five days to gather people in a new film and television park in Gaobeidian. "all it takes is a few cups of coffee."

Project roadshow, entrepreneurial competition, angel investment.

Looking forward to "getting used to it" in Xi'an

Xin Xiaochen, a geek mobile company, has started a business in Xi'an for more than seven years. In the eyes of the "big shot", the entrepreneurial atmosphere in Xi'an has greatly improved compared with a few years ago, and is "in the process of continuous improvement".

Xin Xiaochen felt a lot when she returned to her hometown Xi'an alone in 2010 with an angel investment of 1.5 million yuan in cash to start a business. In his memory, Xi'an at that time can be said to be "insulated" from Internet entrepreneurship. Xin Xiaochen recalled that in 2010, there were basically no "new things" such as entrepreneurial incubators and entrepreneurial coffee in Xi'an, and it was particularly difficult to find a small office suitable for six or seven people. "at that time, starting a business in Xi'an basically depended on the so-called 'connections'. In a word, Xi'an was not a friendly city for entrepreneurs at that time. "

Taking her eyes back to the present, Xin Xiaochen believes that the entrepreneurial environment in Xi'an has indeed improved a lot in recent years. "it is very intuitive that Xi'an has also begun to hold entrepreneurial competitions in the past two years." and the quality of our entrepreneurial projects in Xi'an is obviously improving year by year, and many good projects can make people shine. " Earlier, because of the unfriendly environment and atmosphere, the lack of good talents and the lack of siphon effect, domestic well-known capital rarely came to invest in Xi'an. The situation has obviously improved in the past two years, and from time to time we can hear the good news that some local Internet start-ups have received venture capital.

"if Xi'an wants to continuously improve the entrepreneurial environment and atmosphere, the government must activate seed funds, angel investment, VC, PE and other venture capital enthusiasm, attract more well-known investment institutions at home and abroad, guide local private investment, and make all kinds of entrepreneurial salons, roadshows and competitions become the norm in the ancient city." Xin Xiaochen said that most entrepreneurial projects such as the Internet have one thing in common-they often go through a "money-burning period" in the early stages of starting a business, but entrepreneurs in Xi'an are basically "poor and white." so fund-raising has become a top priority for entrepreneurs in Xi'an. He suggested that the relevant government departments in Xi'an can refer to some experiences and practices of popular entrepreneurial cities such as Chongqing and Chengdu, and that the government should set up Internet entrepreneurship guidance funds to actively cooperate with excellent domestic fund management teams. "for example, rules can be made to stipulate that 80% of the funds of the fund must be invested in Xi'an projects, which can not only solve the financial problems for Internet entrepreneurs in Xi'an to a great extent. It is expected to attract more high-quality projects to settle in Xi'an, and our entrepreneurial environment and atmosphere in Xi'an will certainly step onto a big step. "