Hongwei Software and Coffee Brands join hands to establish New Retail Coffee to create Corporate Coffee Culture

Many companies have "coffee break" (coffee time), which provides employees with coffee and a short break during office hours, which has become a common office culture. It is reported that a coffee chain brand has joined forces with Hongwei Software, a new retail omni-channel solution service provider, to create an enterprise coffee bar with a perfect combination of system and hardware. So that every small and medium-sized enterprise can have a self-service coffee retail store, so that employees can drink freshly ground coffee without going out.

Xu Zhihong, founder of Shanghai Hongwei Software, said: our new retail O2O solution has always served chain brand customers, helping brand merchants to connect online e-commerce platforms and offline stores with goods, orders, and membership systems. the focus is on how to help brands drain and increase sales. This cooperation with Lianxing Coffee has created a completely innovative business scene under the new retail, allowing software services and hardware to be directly combined to provide customers with integrated software and hardware services. this successful cooperation will open up more new retail possibilities in the future.

HONG+ New Retail Coffee Bar only needs to place a freshly ground coffee machine in the office pantry, employees can scan the code to enter the WeChat Mall to directly choose to buy coffee, after the purchase coupons are scanned and written off, the coffee machine automatically sends out the coffee. Move the sales scene of freshly ground coffee out of the coffee shop, where employees can directly enjoy the mellow smell of freshly ground coffee, and online coffee coupons can be shared, making the corporate culture more interesting.

The technical difficulty of this project is to write off the order, and the coffee machine needs to make different types of coffee, which requires the system to get through the formula logic of the coffee machine to make different coffee, so that the hardware equipment can identify and make the correct coffee. Hongwei software has made full use of this technology. The successful combination of the new retail O2O solution and the coffee maker is just the beginning. In the future, software services can work with more hardware devices to create more self-service retail smart devices.