Coffee war: Starbucks China structure adjustment, lucky to spend 200 million yuan to do dessert business

Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style) Starbucks China's structure adjustment, layout of China's new development stage May 27, Starbucks announced that from June 1, Starbucks China will adjust the existing management team structure, looking to the future, with a forward-looking layout of the new structure to meet the new stage of development. Integrated Media 5

"Coffee label" makes the flavor simple and interesting and easy to read.

Every time they go to a bakery or coffee shop to buy coffee beans, consumers often find the coffee they want by checking the coffee information on the bags. If the bump or taste record on the bag is too complicated and lengthy, it will always cause people to find out the key points of information, and it will not be able to tell the taste. In the eyes of the general public who are not familiar with cup testing, it is even more important. Because of

[rose summer] special show! 6 Panama & Essex Coffee Competition! 30% discount on Blue Mountain package!

Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style) [Rose Summer] discount special! This special event [Qianjie Coffee] will present you with two selected ears, five kinds of concessionary rations beans and eight kinds of boutique beans! A 20% discount for all single beans! The combination of 4 top Rose Summer products and 2 Rose Summer products has more Blue Mountain discount sets.

From Ethiopia, the evolution of coffee varieties trends

However, the earliest first harvest in human history, the most recorded coffee is Ethiopia's iron pickup, the beginning, through the coffee production area of natural, artificial cultivation and research and development, there have been countless varieties, so far more than 120 kinds. In the next section, the characteristics of representative varieties will be introduced. But until then, I hope to have the following ideas, processing methods and planting environment.

Rosy summer, the new pet of coffee trend?

Rose summer is a popular variety that has become popular in the coffee industry over the past few years. Many contestants participating in the World Barista Competition and other competitions have used the Rosa seed to participate in the competition, and many people have achieved good results as a result. In particular, in the 16-year World Barista Competition, four of the six finalists, including the champion berg wu of Taiwan, chose rose summer coffee.

Indonesian tiger Mantenin

Indonesia is an archipelago country, the main producing areas are located in Sumatra, Java and Sulawesi. The northern part of Sumatra is relatively high above sea level. Aceh, where Lake Tawa is located, and North Sumatra, where Lake Toba is located, are the main Arabica coffee producing areas. Lake Tawa is located in the Gayo Mountains of the northern Aceh province of Sumatra, across Indonesia on both sides of the equator, the hot and humid tropics

The origin of Ethiopian coffee

The secret of Ethiopian coffee beans: coffee was not originally called coffee. In Ethiopia, there is a province called Kafa province, which produces a kind of plant fruit, which has mellow, sweet, fruity, sour and bitter flavors, and has a refreshing and calming effect after eating. European colonists brought the plant to Europe when they plundered the African continent. At the same time, the Arab countries

Coffee shop battle is raging Nestl é says instant coffee also has a chance to break out

Professional coffee knowledge exchange more coffee bean information please follow coffee workshop (Wechat official account cafe_style) Article Source: economic Observer Network reporter Aru Khan started the fierce battle in brick-and-mortar coffee shops since Rui Xing targeted Starbucks, and the instant coffee category that physical coffee shops are familiar with by consumers is also aware of the potential of industry growth and intensification.

Heavy! Nongfu Spring, which has just launched carbonated coffee, is going to sell freshly ground coffee!

Professional coffee knowledge exchange more coffee bean information Please follow Coffee Workshop (Wechat official account cafe_style) according to interface news, Nongfu Mountain Spring recently launched a freshly ground coffee machine in Wumart convenience, Wumart supermarket and other Wumart retail stores, offering coffee flavors similar to those in convenience stores such as 7-Eleven and convenience bee, including American style, latte, etc., priced at 8-14 yuan.

Coffee or coffee milk? The reason why coffee makers dislike Starbucks

Professional coffee knowledge exchange more coffee bean information please follow how the coffee workshop (Wechat official account cafe_style) can be the first time, countless times at all, this time pay special attention, and after taking a sip, take it to the sales counter and return it to the shop assistant in protest, protesting that Starbucks does not sell coffee, but coffee-flavored milk. Does the salesperson care? Will report guests to the company.

The birthplace of cat coffee-Japanese animal coffee shop is very popular, but 60,000 people call it stop.

Professional coffee knowledge exchange more coffee bean information Please pay attention to Coffee Workshop (Wechat official account cafe_style) Animal Coffee shops are springing up in Japan. In addition to cat and dog theme shops, people have introduced other animals such as mini pigs, and even wild animals such as foxes, ferrets and owls. Animal-themed coffee shops are very popular, and at the same time, some animal protection organizations say that the movement in Japan

The per capita annual coffee consumption in China is less than 6 cups. Understand the development of coffee drinking habits in Europe, America, Japan and South Korea.

Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style)

Star Baxidamo introduced Starbucks' original mind for 20 years, constantly opening up the fourth space with its own rhythm.

Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style)

Coffee variety Rose Xia geisha taste characteristics the darling of the World Barista Competition

Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style) Rose Summer: geisha Coffee, also known as Gesha. Famous in Panama COE Competition in 2004, it was made in Colombia, and three of the top ten scaa raw bean competitions in 2012 came from Rosa. Raw beans are slender in shape, glossy and moist, charming aroma, pure taste, lively acidity and sweet.

How does the origin of coffee affect the chemical composition and traceability of coffee beans?

Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style) do you have a favorite coffee producing area? Brazil, Kenya, Ethiopia? Why do you need to care which country the coffee comes from? The most important reason is that even the same variety of coffee will produce different chemical composition depending on where it is planted.

Luckin Coffee is like a "virus". He doesn't know where he came from, but he blossoms everywhere.

Professional coffee knowledge exchange more coffee bean information please pay attention to the coffee workshop (Wechat official account cafe_style) before you hear the name of the small blue cup, at most a year and a half long, I believe that in the last year, you should be no stranger to the word Luckin Coffee, even overseas people can see this claim in foreign media from time to time across the strait

Starbucks officially opened its first sign language store in Guangzhou today.

Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style) May 19 is the 29th national day of helping the disabled. On the same day, Starbucks China's first sign language store opened in Guangzhou. In this store, hearing impaired baristas work side by side with ordinary baristas. Starbucks has more than 3800 stores in China, which is probably the most

Coffee farmers may be hit hard again! The price of coffee in Indonesia has plummeted

With a bumper harvest of coffee beans in Indonesia, the global supply of coffee has greatly increased, and the price of coffee is expected to be reduced.

Professional coffee knowledge exchange more coffee bean information please follow coffee workshop (Wechat official account cafe_style) Indonesia is the third largest producer of robusta coffee beans in the world, instant coffee manufacturers such as Nestl é prefer this kind of coffee beans, Indonesia's output this year is expected to reach the highest in four years, the global coffee supply has greatly increased, coffee consumers are also expected to drink cheaper

Luckin Coffee's IPO price is 17 US dollars and its market capitalization is estimated to be 4.2 billion US dollars.

For more information on coffee beans, please follow the coffee workshop (Wechat official account cafe_style) Luckin Coffee (luckin coffee) filed an IPO application with the US Securities and Exchange Commission (SEC) a few days ago, and resubmitted the updated IPO prospectus on the 6th. The IPO price is set at US $15 to US $17. Today's (17) news points out that