Nestl é acquires Blue bottle Coffee to enter US Cafe Market
For professional baristas, please follow the coffee workshop (Wechat official account cafe_style)
Nestl é, the world's largest food maker, has accelerated its expansion in the US coffee shop market by acquiring a majority stake in Blue bottle Coffee, a California-based US boutique coffee shop chain. The acquisition of the fast-growing Blue bottle Coffee is also a strategic shift for the Swiss giant, which owns brands such as Nespresso capsule coffee and Nestle instant coffee, but does not have a physical coffee shop. Blue bottle Coffee only buys high-end single-variety coffee beans of origin, and only provides coffee that is roasted for less than 48 hours and maximizes freshness for customers to enjoy, making the flavor of the coffee more fresh and smooth. This exquisite style has enabled Blue bottle Coffee to win investment from Silicon Valley tech bigwigs such as Twitter and the founder of Instagram.
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Prediction ten years ago: the Terminator of a single coffee will be an espresso machine.
Communication of professional baristas Please follow the coffee workshop (Wechat official account cafe_style) the Italian said: no coffee in the producing area is perfect, so it must be mixed according to the characteristics of the coffee in each producing area in order to get the most perfect taste! This is a famous saying after the advent of the espresso machine. From then on, the espresso machine is considered to be the most perfect coffee cooking equipment, if
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Starbucks announces that wireless charging boards in its coffee stores will support iPhone 8, 8 Plus, X
Professional barista communication, please follow the coffee workshop (Wechat official account cafe_style) with iPhone X to install X, the following situation is definitely a good scene. Just a few days after the release of iPhone 8, 8 Plus and X, Starbucks has announced that the wireless charging boards of its coffee stores will support three devices, that is, children's shoes that go there for coffee.
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